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Planning scheme of Valentine's Day activities in hotel restaurants

In order to ensure the success of the activity, we need to make an activity plan in advance, which is a written plan after comprehensively considering the relevant factors of the activity. So have you learned about the activity plan? The following is my collection of Valentine's Day activities planning schemes for hotel restaurants (5 in total). Welcome to share. Planning scheme of Valentine's Day activities in hotel restaurants 1

1. A kiss is enough

On Valentine's Day, you can hold other activities for promotion. "Kiss on the spot for 61 seconds, and get full for free", an activity about Valentine's Day attracted many people's attention.

31 couples can be required to participate. There are no conditions for registration, whether it is lovers in love, newly married couples or elderly people who have been with them for many years. But the condition is that when the kiss is on the spot for 61 seconds, it must be a real kiss. The launch of this activity is to hope that couples can prove the enthusiasm of love by kissing.

Second, give the guests a "love agreement"

Couple coupons can be pre-sold one year in advance, only for couples to buy, and one person can get two couples coupons worth 51 yuan. However, a couple's coupon is divided into a boy's coupon and a girl's coupon, and both lovers keep their own coupons. One year later, that is, on February 4, 21xx, the two coupons can only work together ... Now, such a romantic and love-testing agreement is suitable for Ma Jinlong Mala Tang Restaurant. After all, most of the consumers are women between the ages of 18 and 35.

you can also bind a membership card. On February 4th, couples can get a couple coupon when they apply for a new membership card or renew it with a stored value of RMB 111. If you and TA can still have dinner hand in hand on Valentine's Day next year, you can enjoy these two couple coupons for free.

Third, the software, the love detector detects the "love index"

The "love detector" activity that can be launched during Valentine's Day can measure the "love index" on the spot. This kind of software can read the emotional temperature of the candidate and make a quick judgment according to the voice. The score can show the degree of love between couples.

All customers who arrive at the store can measure the "love index" of a man to a woman through a love tester, and each customer is limited to three times to get the highest value. How many points are scored in the love index, and then save the corresponding money on the basis of the original price. Full score of 21 points, if you get full score, how much it costs, all free of charge! Customers participating in the test will be awarded a "love appraisal certificate" by the store manager for both men and women at the scene!

Fourth, lover's glass bottle

On Valentine's Day, a theme activity called "lover's glass bottle" can be held: the restaurant provides colored glass bottles, and lovers write love words on paper, then put them into bottles, then tie them with ribbons and send them to each other. It is reported that such marketing activities cost less, but the effect is very good.

5. Fragrant flowers send beauty

"Flower World Theme Lover's Night" decorated with rose flowers. The restaurant is decorated with more than 311 roses and other decorations to create a romantic and warm dining environment. At that time, there will be singers performing at the dinner table, singing affectionate and intoxicating music for the couple, and the unique XXX playing and guitar playing will also make people intoxicated. Men can pick roses at will during dinner or when they leave the table, and only one rose can be given to their lovers. The mark of love will remain in my heart forever.

6. Seek a chance encounter-who will unlock my heart

Hurry up! Come to the restaurant to find the key to your heart! Open her heart!

I really believe that you can find the key to her heart!

Participants: urban fashion single men and women

Purpose of participation: Love key, happy lock

Activity description: The first edge of true love: happy lock, looking for a beautiful woman

Boys who participate in the activity on Valentine's Day night will receive a love key, and girls will receive hand cards with heart-shaped numbers randomly distributed. At the beginning of the activity, boys try to use their love keys to unlock their love hearts, and each person has only five chances at most. Successful boys look for the corresponding love hand according to the locked number.

VII. Auction-For whom are the flowers in full bloom

Participants: guests who want to express their deep love with flowers on a beautiful lover's night

Purpose of participation: heroic pride, swearing to win the first prize

Activity props: blue enchantress rose, precious edition XXX, 5 different flowers.

Introduction to the event: A bouquet of blue enchantress roses and a collector's edition XXX provided by the restaurant will be auctioned on the spot, and the successful bidder will get a special love couple card, which can only be accessed after being signed by both parties. The gift implies that the restaurant will witness true love with one heart and one mind. The top five participants who are closest to the successful bid will receive a bunch of flowers provided by the restaurant for free.

VIII. Confessions of Truth

Participants: All the guests

Purpose of the activity: express your sincere love to her/him in your heart on this special day, and speak out if you love her/him!

Activity Description: On this wonderful night, the restaurant provides you with an opportunity to express your love loudly. How can you not touch her/him with a special confession of truth on a special day? The most creative confession, the restaurant will give you a gift for Valentine's Day to entertain you.

9. Throw dice to win romantic gifts;

"Erotic Dice" is a special interactive game launched on Valentine's Day. Couples who enter the store for consumption on February 4th throw dice and make corresponding actions in the designated position in the store according to the prompts on each side of the dice, so as to win exquisite gifts.

the characters on the six faces of the erotic dice include the following actions:

1, kissing the face (kiss for 11 seconds)

2, hugging (lovers hug for more than 31 seconds)

3, expressing their love (expressing their affection to TA for more than one minute)

Exquisite gifts include:

1, chocolate (symbolizing sweetness)

3. Love USB flash drive (eternal witness, stored love)

4. Single bowl to reduce meal expenses 5 yuan

11. Even if it's just holding hands

Alternative marketing: on Valentine's Day, launch the activity of "holding hands with anyone in the store for 21%, hugging anyone for 31% and kissing anyone for 5.21%". At that time, if customers come to participate in activities, they can enjoy corresponding discounts as long as they hold hands, hug each other or kiss, and there is no specific restriction on the form of kissing. I believe that once the activity is launched, the reservations during Valentine's Day will be full or even bursting, and most of these consumer groups are young people. The discount range is large, and both implicit and open customers can participate in this activity. The discount range is large, which is both economical and fun, and has earned people's attention. Planning scheme of Valentine's Day activities in hotel restaurants 2

1. Background of activities

(1) Valentine's Day background

Valentine's Day, a western festival that originated in Roman times in the third century A.D., allows lovers to show their love for each other, has now become a widely spread festival all over the world. Valentine's Day and its corresponding consumption pattern have also become another popular western festival after Christmas, which is increasingly accepted by consumers. Hotels have the best conditions to create Valentine's Day, so spending Valentine's Day in hotels has become a necessary program for people with a certain economic foundation. The hotel takes "If you love, please love deeply" as the theme to carry out activities, so that the sweet and loving atmosphere lingers in the hotel. The small fountain at the entrance of the romantic Champs Elysé es Western Restaurant is surrounded by roses, and a bouquet of carefully prepared roses is placed on each dining table. The menu is a Valentine's Day meal carefully prepared for guests, and romantic music has been lingering in the western restaurant. We extend our most sincere wishes to the couples who come to dinner. Red wine, chocolate and eleven roses are also put in the couple suite to provide romantic accommodation for couples.

(II) Planning background of the event

According to the hotel's experience in organizing this event, young white-collar workers and high-paying people between the ages of 21 and 41 attach great importance to the Valentine's Day of 2.14. The hotel is located in the downtown area, surrounded by many white-collar offices, which is an excellent opportunity for the hotel to promote this activity. The hotel also invested a lot of money in this activity, and planned this event well one month in advance, striving to make guests enjoy a comfortable dining environment and living environment. At the same time of economic benefits growth, it will achieve good social benefits to the greatest extent.

second, the purpose and significance of the activity

(1) the purpose of the activity

The hotel will build momentum through Valentine's Day, gather popularity, drive popularity, tap potential customers and promote sales; Let Chinese and western cultures communicate better, inherit the culture, and lay the experience for other festivals in the hotel; Enhance the hotel's position in # # through novel activities, so that customers can greatly appreciate our hotel in comparison; Every activity is a test for hotel employees, and hotel interests are employee interests. Only through cooperation can the cohesion and collective sense of honor of hotel employees be enhanced.

(II) Significance of activities

2.14 Valentine's Day is becoming more and more popular in China, becoming an essential festival every year. There are various ways to hold parties, including family parties, friends parties and lovers parties. It is a good time for friendship, affection and love gathering. As a grand festival, there must be a specific venue, hotels can provide excellent places, and room catering can be promoted on Valentine's Day. On the one hand, it can make the hotel get good economic benefits and improve the hotel's operating income. As the earliest high-end hotel in xx, xx Hotel has accumulated rich experience in customer service, and made all kinds of critical services perfect. This Valentine's Day event hotel is also in response to the pace of social development, constantly improving and innovating the activities, and striving to be perfect. Let the old brand # # no longer be eliminated in social progress. On the day of 2.14, which is full of love, let more couples continue their love.

III. Time and place of the event

Time of the event: 21xx.2.14-2.16

Location of the event: Champs Elysé es Western Food on the first floor

Luxury Suite on the 8th-11th floor

IV. Form of the event

(I) Small activities for lovers on Valentine's Day

(II) Western food room service offers. Relevant preparations before Valentine's Day activities

(1) Publicity billboards and brochures

1. Make some publicity newspapers on TV stations

2.LED advertising and posters (the marketing department is responsible for)

(2) Valentine's Day invitation cards

1. The management company is responsible for the distribution and mailing work.

2. The distribution and mailing targets are mainly large customers and frequent customers who spend money in the store, and the hotel's holiday greetings and blessings are combined with the hotel's holiday promotion activities.

(3) Gift making

The purchasing department will contact Valentine's Day gifts and decorations to make the gifts exquisite.

(IV) Quality training for employees

Continuously strengthen and improve the quality of employees. Tell them the importance of this activity, strengthen the standardization of employee etiquette in western food, and increase appropriate training. Play some movies and increase practical operation. Make full preparations for this activity of the hotel. The housekeeping department should do a good job in training the reception work of the front desk staff and the room operation training of the floor attendant. Avoid unnecessary troubles when guests check in.

(V) Division of Promotion

Managers of all departments of the hotel make promotion arrangements, and make changes in activities according to the needs of old guests and notify the marketing department. Before 2.14, the hotel group purchase dinner was launched on the Internet, and the hotel western food also launched the Formosa Plastics Steak Supreme Membership Card. Customers can enjoy 11 Formosa Plastics Steak enjoyment opportunities, three free buffet coupons and three deluxe room stays in 88 yuan at one time. Guests staying in the room will enjoy a 51% discount, and will be given a KTV carnival for 4 hours and a free sauna for 2 hours.

(VI) Decoration layout in the store

1. The restaurant storefront posted some pictures related to the Spring Festival and posters of promotional contents in the store, mainly in red, highlighting the festive atmosphere of the festival. Roses are placed around the pool at the entrance of Xiangxie Western Restaurant to attract guests and let them know that the hotel will hold this event soon.

2. The restaurant will arrange gift booths on weekends to promote the dining guests.

3. The music in the lobby of the hotel should always be romantic and comfortable, giving guests a comfortable environment.

4. In the lobby, the concierge should distribute roses to couples who enter the store for consumption on February 4. And extend their most sincere wishes. Large double knot (made of bamboo and flower mud) is placed on the column of the hall

5. In terms of room decoration. Rose chocolate and red wine should be placed in the room for couples to enjoy. The hotel should also provide them with undisturbed service, so that they can enjoy quiet after rest.

VI. Contents of activities

(1) Valentine's Day wishing and blessing activities

2.14 Double knot placed in the lobby. Anyone who comes to the hotel from February 14 to February 16 can get a chance to make love wishes and blessings. Each couple can get a couple glass bottle, and a label represents a promise. The label is divided into: red stands for young love, suitable for young people under 25 years old. Blue represents mature love, suitable for lovers aged 25~35. Gold represents perfect love and is suitable for lovers over 35 years old. Customers can write their love wishes and wishes for themselves and others on the label, then put them into a couple's glass bottle and hang them on a double knot, which will last for a week.

(2) Champs-Champs Western Food Valentine's Day Gourmet Dinner and Lucky Draw

2.14 This day Champs-Champs Western Food launched a Valentine's Day Gourmet Dinner. A set meal was carefully prepared for the couples who came to eat, and this part of the lucky draw was added. On that day, there will be a greeter at the entrance of the restaurant. When the guests enter the restaurant, each person will be given a number plate, and the guests will be asked to write their names on the back of the number plate. The number plate will be collected before 21 o'clock, and the lucky draw will start at 21: 31. Six lucky people were selected, and each of them got 32 free buffet dinners in the western restaurant. At the same time, each dining lady was given a free papaya stew chinese forest frog nourishing beauty product, and the man was given a glass of fine wine brewed by the hotel.

(3) Great gifts for couples' rooms

The VIP Department and the Green Card Department have great gifts, including a set of green cards of 3,788, 6 free hotel room coupons of 988, and 5 buffet coupons. Membership card enjoys VIP discount in all business departments of the hotel. A delicate fruit bowl and a snack will be given upon check-in.

(4) Big rewards for hotel wedding banquets

Couples who are spending money in hotels are willing to hold wedding banquets in hotels if they get married. The hotel will give customers the biggest discount. And the hotel's "wrapped in silver" will give the hotel the biggest profit and meet customer needs. The newly-added wedding consultation room in the hotel invites couples to join us.