Anyone who is engaged in catering may have a chain dream, thinking of three stores, five stores and even hundreds of stores, which involves a question of development speed and funds.
1. User management
From passing by to looking at customers, we are doing our in-store conversion rate, from looking at customers to customers, we are doing our order conversion rate, and from customers to members, we are doing our repurchase rate.
2. Engage in activities
Make good use of private resources (restaurants have their own guests) through the store's own traffic, and make good use of these guests and give them more back, which is the foundation of retaining a store. As for activities, there are many ways. One premise is that you can make profits appropriately without hurting your own profits, but you must never make no profits. Such activities are meaningless. Once you recover your profits, there will be no guests.
3. Food research and development
There is another key point in food research and development, that is, efficiency and timeliness quality. It is very important to deal with ingredients as automatically or semi-automatically as possible, because takeaway is actually similar to retail, and it is an industry with priority on efficiency. Without efficiency, even the best dishes can only be in vain.
4. Add WeChat to give small gifts
In today's society, people look down on small money and don't like trouble. Adding WeChat to cash in small red envelopes in 3 yuan, 2 yuan will not attract them. Small gifts are more attractive to them. In front of small red envelopes in 2 yuan and 3 yuan, they are more willing to give exquisite and practical small gifts from merchants. The cost of this small gift is 2-3 yuan, but it gives people the impression that the boss is sincere and thoughtful, which is totally different from a red envelope.
after the epidemic, restaurants resumed eating. During this epidemic, everyone held their breath and the competition was bound to be unprecedented, so it is even more important to attract customers at this time.