hello! I'm glad to answer your question: Digital retail is actually relying on modern information technology and intelligent tools "Big Data, Cloud Computing, Artificial Intelligence, etc." to digitally integrate commodity information, logistics information, transaction information and user information involved in the retail value chain into data assets that can be recognized, calculated, integrated and optimized by intelligent devices. Through the combination of these data assets and the core value orientation of retail enterprises, the intelligent upgrade of retail formats can be guided, thus promoting the improvement of consumer experience and realizing the improvement of retailer's operational efficiency. 1.
The core of digital capacity building is carried out under the clear business philosophy and clear value orientation of retail enterprises, and the core of digitalization is the full combination of "full link" and "user thinking".
Digital construction is an unavoidable way for retail enterprises to upgrade their capabilities. However, digitalization itself is only a path to upgrade their capabilities, not capabilities. Only when the integration, analysis, management and decision-making of enterprises are implemented, and the closed loop of implementation optimization around decision-making is capabilities. 2.
Digitalization is the infrastructure of retail enterprises, not the core. The core is the corporate culture displayed by different retail enterprises behind digitalization. For any retail enterprise, it is the cultural brand we have established within the enterprise that can determine how long we will go.
Today's China market has become a bit lively and cruel, and of course there is still huge room for growth. Liveliness is everyone's, cruelty is everyone's, and growth is everyone's. However, in the end, those enterprises that consolidate the business foundation from the inside out and always practice and stick to the corporate vision, mission and values will become the owners of growth. I hope my answer will help you! Hope to adopt