Late Night Economics is - 18:00 to 6:00, business activities that occur from darkness to dawn are collectively referred to as the late night economy. Late night economics occurs during the business period - 22:00 to 6:00. The line between "night" and "late night" is 22:00. Most stores close at 22:00 hours. The urban business environment around 22:00 will show a great deal of variation.

After a comparative screening of commercial activities at night, we found that several core nightlife forms of bars, cinemas, KTVs, fitness, nightclubs, hotpot restaurants, Internet cafes, performing arts and convenience stores are relatively hot, and deepened their geographic location, consumption and management of the various rows of forms. This analysis aims to understand the basic environment of Shenzhen night market, infer the development trend of the night market, and provide reference and inspiration for Shenzhen urban development.

More than 60% of the restaurants in the nightclubs are open late into the night, followed by hot pots and barbecues. Many restaurant companies that don't stay up late have begun to explore nighttime business models and are looking for new incremental markets by extending hours or adding sub-brands. The traditional growth model of night openings has shifted to a new scenario. Chain brands such as Starbucks and Hai Di Lao have opened 24-hour stores and entered the day and night market. Hot-pot brands such as Dalong and Hero have also extended their hours to 2 p.m.; and Shengji Cantonese restaurant has opened a Shengji day and night special.

Even if the nighttime economy is becoming more active, the mainstay of the consumer population about hot pot restaurants is during the day. If the hot pot restaurant to join the night to a large extent will enhance the hot pot restaurant's own operating costs. The uncertainty of the number of consumers will lead to the possibility that the hot pot restaurant will not be able to get more customers as well as income.