"In the era of experience economy, entertainment, interaction and experience tourism products have become the direction of development, and the ultimate in deep experience is definitely the immersion in culture and spirit."
This is the first time I've ever seen a company like this.
The National Arts Group has created a number of immersive cultural tourism projects, with the background of the Tang culture, immersive, multi-dimensional experience of the cultural tourism block "Datang City", should be a rare, immersive cultural tourism projects in recent years, a typical case, through the construction of a set of tourism, sightseeing, lodging, vacation, experience in one of the tourism resort complex, creating a new tourism, sightseeing, accommodation, vacation, experience in one. The resort complex, creating a new market of special cultural tourism, and other domestic cultural tourism projects to form a significant difference, the first domestic immersive cultural experience as the theme of the characteristics of the neighborhood.
The National Art Zoomlion Technology Group has made comprehensive use of the following industry innovations in the creation and operation of immersive cultural tourism projects, which have been highly recognized by the industry.
First, the construction of immersive tourism performing arts
National Arts Zoomlion Technology Group, culture as the core, with VR, AR, MR and other advanced technologies to build immersive performing arts, through the creation of a sense of the scene, the construction of the story line, the design of interactive activities, and so on, greatly close to the distance between the actors and the audience, the audience will be brought into the storyline. Compared to traditional travel shows, Guoyi Zhonglian Technology Group's immersive travel show pays more attention to detail arrangements, ritual design, story line design, scene creation, which can really make tourists immersed in the plot, and favors destination scenic spots with large flow, cultural and tourism business complexes, etc. In addition, Guoyi Zhonglian Technology Group's immersive travel show can also help tourists to enjoy the best of both worlds, and to enjoy the best of both worlds.
Second, immersive catering scenario design
Entering the Night City of Datang, it is as if entering the unprecedented prosperity of the Tang Dynasty scenario, which can be intertwined with the food of the Tang Dynasty of a thousand years ago, and based on the history of the Tang Dynasty cuisine in the classic books, it highly restored the fan cake, sticky wine of the Princess Guifei, apricot cheese cake, rice cake of the Crimson Flavors, hoto, rice cake of the Crispy Hill, houma rice, Chang'an hulu chicken, five-color rice cake, and so on. In the exquisite Tang Dynasty scenery, you can savor the culture of Tang Dynasty with your palate and experience the customs of Tang Dynasty with your tongue. The immersive dining scenarios of Guoyi Zhonglian Technology Group are generally based on IP and culture as the core, and allow visitors to immerse themselves in the themed environment through scenario shaping, implantation of cultural ambience, and special activities.
Three, "immersive" boutique IP creation