Three elements of the logo design of the cake shop name:
1. The standard characters of the logo design of the cake shop name should be clearly descriptive, directly convey the names of enterprises and brands and strengthen the corporate image and brand appeal. Font design requires that the font is correct, beautiful and easy to read, and the line thickness and stroke structure of the font should be as clear, simplified and decorative as possible.
2. The logo of the cake shop name is designed to match the basic elements and be widely used in various media. The design should embody the spirit of enterprise in connotation, which will set off and strengthen the corporate image. Through the rich modeling of symbolic patterns, the corporate image established by symbolic symbols is supplemented, making its meaning more complete, easier to identify and more expressive in scope and depth.
3. The special pattern designed by the logo of the cake shop name is the shape of the enterprise. It creates a strong memory impression through the approachable, cordial and lovely shape, and becomes the focus of vision to shape the modeling symbols recognized by the enterprise, which directly shows the management concept and service characteristics of the enterprise.
Precautions
Pay attention to the systematicness and extensibility of fonts, so as to adapt to the production of various media and different materials of hardware, and to the application of hardware sizes. Failed brands have different reasons for failure, but successful brands often have the same way of success. Looking at the successful brands in each industry, it is not difficult to find that they all have their own brand Logo.
Logo, as a symbol of brand concretization, is a more intuitive and profound visual experience for consumers, and it is also a more direct manifestation of differentiation between brands. Therefore, when designing Logo, we must not ignore its importance, first of all, it should be concise and easy to understand, so that people can easily remember it.
secondly, it should be related to the industry, so that people can know the industry attributes of the brand from the moment they see the Logo. Then there is color, and the color of Logo should not be complicated, because in a short time, the simpler it is, the easier it is to impress people. The VI design of foreign cake shops in China market is extraordinary.