According to the signing principle, Naixue's tea joining fee does not need to be paid every year, and can be paid directly in one lump sum after signing the contract. As for the follow-up expenses, they are mainly raw material purchase expenses. Of course, we certainly want to know what the franchise fee involves, including: franchise fee, deposit, commission, liquidated damages and so on.
1. Business license fee
It is also called brand use fee, because if you want to do business in the name of a brand, you need to obtain the authorization of the brand company, so that you can get all the benefits after joining. Generally speaking, regular milk tea companies will charge this fee.
Step 2: Edge
As a guarantee for the future cooperation period, the headquarters provides various support policies for franchisees, and franchisees maintain their brand image. As for whether it can be retired, after the cooperation, if the franchisee does not violate any contract, the company will retire according to the original number of the contract.
3. royalties
It is the fee charged by the company for business guidance to franchisees, and the calculation method of each brand is different.
4. liquidated damages
If the franchisee violates the terms mentioned in the contract during the cooperation period, the company has the right to terminate the cooperation relationship and collect liquidated damages from the other party as compensation.
5. Other expenses
For example, the cost of store design and planning, the cost of providing training, and the cost of continuous promotion of milk tea brands are all included in the franchise fee and will not be replenished in the future.
From the above analysis, we can know that Naixue's tea joining fee is charged at one time, while some brands need to pay it every year, which is determined according to the time limit for signing the contract. For example, they signed a three-year contract, so after the contract expires, they need to continue to use the brand trademark, so they need to pay the relevant fees.