1, template message push
The template applet is a push generated by the applet to every user in WeChat. Content classes can use it to prompt updates, e-commerce classes can use it to prompt promotions and unpaid payments, and tool classes can use it to prompt the completion of daily goals. Every push makes users gradually form a dependence on applets.
2. Clever use of activities to promote
Use fission tools provided by small programs, such as bargaining in groups, planning marketing activities, sharing and spreading among friends, forming fission, quickly adding new powder, and easily acquiring new customers.
3. Small programs nearby
In the applet background, open the "nearby applet" and set the geographical location of the store. Applets are automatically displayed to WeChat users within 5 kilometers around, and all eligible applets can get free exposure in "nearby applets".
Step 4 Use social sharing
Can be shared with friends, communities, circle of friends, etc. Let friends and relatives spread, guide fans to share, and then receive small gifts by sharing screenshots, and gradually guide traffic to small programs to promote sales.
5. Push the offline scene.
For some small programs, the push method is closer to the user scene, making attractive publicity materials and setting up guiding words. The offline stores such as catering, flowers, beauty and fitness have made outstanding achievements.
6. New self-media promotion
You can use the appeal of some fans to promote applets, and put applets on new media platforms such as WeChat through high-quality soft advertisements or hard advertisements.