First, make clear the target customers

That is to say, the merchants should make clear who to send short messages to, because this will not only reduce the number of short messages sent out, but also avoid "harassing" some unwanted customers. This will neither waste money nor harass others.

second, when is the best time to send short messages

generally, after determining the target customers, we should consider when to send them, that is to say, from the customer's point of view, we should think about "when I am just free", and then the merchants can send them at this time or at regular intervals, so that customers will not only care, but also have a very high effect.

Third, the writing of short message copywriting

People who send short message copywriting to customers in groups still need to write it carefully. Instead of mechanically copying the templates on the network, they should write creative short messages according to their own activities, so that customers will not delete it immediately after reading it, and even if there is no demand, they may remember it, and will take the initiative to come to your door when there is demand next time.

Fourth, pay attention to the frequency and frequency of mass texting

Mass texting should be controlled. For example, if you send three messages to a customer in one day, it is difficult for the customer not to be blackmailed or report, so you must know the frequency and frequency of texting, so that customers in need can take the initiative to buy products on the premise of mutual respect.

V. Template case of mass texting at activities

Dear xx at xx Tmall Store, we have known each other for xx days. When the X activity arrives, new products such as X and X have been prepared for you. Come and buy them quickly in XX time! Unsubscribe back to T.

Dear customers of xx Clothing Store, XX activities are coming. What should my wife do if she is going shopping? X clothing store only needs xx discount, buy two and get one free. What are you waiting for? Hurry up and bring your wife to snap it up! Unsubscribe back to T.