1, the catering industry is nothing more than taste. The main foods in KFC are hamburgers, fried chicken and iced coke, which are all high-calorie foods. In the early days, KFC made a survey on the eating habits of China people. They found that China likes spicy food very much, especially in Sichuan and Hunan. They regard eating spicy food as a sport to challenge themselves, so KFC introduced spicy chicken wings with spicy chicken legs, which was very popular.
China noodle restaurant is more troublesome. Because there are too many kinds of pasta, it can't adapt to the tastes of the whole country. Everyone has everyone's tastes and preferences, so it is impossible to form a unified formula. KFC is a unified formula to satisfy the taste buds of people all over the world.
2. Quality of service. The location of KFC is very particular, generally in shopping malls, stations, airports and other crowded places, and their service is supreme. 24-hour business system, no matter how late, you can eat the most crispy fried chicken, and the waiter's attitude is very kind, which makes people feel very comfortable.
In contrast, China noodle restaurant is much inferior. Not only is there no dressing the, but the noodle restaurant also has no brand awareness. What is even more unacceptable is that those waiters serve a whole plate in order to catch up with the time, and then you need to stir it yourself. Sometimes they worry about whether the side dishes are left over from yesterday.
3. Dining environment. There is also the dining environment. KFC provides a very pleasant dining environment, even the toilets are clean and there are paper towels, but the noodle restaurant does not have such a good environment, and some even have flies flying around, which really makes them lose their appetite.