Current location - Recipe Complete Network - Catering training - I am in Fuxin City, Liaoning Province, and I want to join Youhe Butler. How can I join?
I am in Fuxin City, Liaoning Province, and I want to join Youhe Butler. How can I join?

At present, there is no information about the joining of Youha Butler, and this company has no formal official website, so we need to be cautious.

joining refers to joining a specific group or organization. Can be extended to the commercial field, refers to the agent joining of commercial brands.

Franchising is a continuous contractual relationship between the head office of an enterprise organization or franchise chain and franchise stores. According to the contract, it is necessary to provide unique business privileges and add unconditional assistance (personnel training, organizational structure, business management, commodity supply and sales). Franchisees also need to pay corresponding compensation.

there are many forms of franchising, which can be roughly divided into voluntary franchising, entrusted franchising and franchising according to the proportion of capital contribution and mode of operation.

franchise characteristics

1. There is a franchise owner who is the leader of the franchise chain.

2. The owner has a franchise, which can be a special force that can bring commercial benefits, such as products, services, management technology, trade names and signs.

3. The main contact between leaders and franchisees is the contract.

4. The franchisee owns the store, and the store operator is the owner of the store.

5. The head office is the leader of franchising, and the franchisee must operate in full accordance with a series of regulations of the head office, but they have no operational autonomy.

6. the head office has the obligation to teach franchisees a set of business systems such as information, knowledge and technology needed to complete their career, and at the same time give franchisees the exclusive right to use, such as store name, trade name, trademark and service mark. And continue to provide business guidance during the contract period.

7. Franchisees should pay certain paid fees to the leaders, which usually include one-time franchise fees, sales or gross profit commission.

8. Leaders are vertical, and there is no horizontal relationship between franchisees.

business circle guarantee: under normal circumstances, in order to ensure the operating efficiency of franchise stores, the headquarters of franchise stores will have business circle guarantee, that is, no more branches will be opened within a certain business circle.

therefore, franchisees must be very clear about the scope of protecting the business circle. However, it is common that the headquarters opens a second franchise store not far from the business circle, which will affect the operation of the original franchise store and cause protests. In fact, if the headquarters is outside the security business circle, the franchise stores have no right to protest. However, it is worth mentioning that some chain stores find it difficult to open new stores under the protection of the business circle because of the increase or saturation of franchise stores, so they seize the opportunity to develop the second brand.

it means to use another new brand name, whose business content is exactly the same as the original brand, so that you don't have to be restricted by the protection of the original brand business circle. For example, there used to be a housing intermediary chain system, just like this. Of course, this will eventually lead to the boycott of franchisees. Therefore, in order to protect their rights and interests, when signing the contract, it is best to make it clear that the headquarters shall not develop a second brand with exactly the same business content.