Minutes of the symposium on real estate development
In order to further understand the opinions and suggestions of real estate development enterprises on the development of the real estate industry in our city, accurately analyze and grasp the situation faced by the development of the real estate industry in our city, identify the difficulties and problems existing in the development, and promote the healthy development of the real estate market in our city, on March 3, the municipal government entrusted the Municipal Housing Management Bureau to hold a symposium for real estate development enterprises and financial departments in our city. Through discussion and exchange, some good opinions and suggestions are put forward for the future development of the city's real estate industry. The summary is as follows:
1. Opinions and suggestions of development enterprises on the current development of real estate industry
1. The overall publicity is insufficient and the city's popularity is not high. The overall packaging and advertising of the real estate industry in our city are not enough, and the city's popularity is low; The tourist atmosphere is not strong; Haiyang website is small in scale and not novel in design, which fails to show the best of the city.
it is suggested that the government strengthen external publicity, strengthen the brand effect of the city, establish the image of the city, and make joint efforts of the government, society and enterprises to create the selling point of real estate. Take the lead in setting up a real estate association or chamber of commerce, give play to the overall guiding role of public opinion propaganda, sales price and real estate promotion, integrate resources and package as a whole, and increase the promotion of Haiyang real estate by setting up sales centers in other places, setting up sales outlets in key target cities, and hiring large intermediary companies to concentrate on sales. Through national TV media advertising and the establishment of seaside, roadside and public places in other cities, Haiyang real estate brand and popularity will be achieved; At the same time, we will strengthen the construction of online publicity platforms such as websites to publicize and display the image of the city in an all-round way.
2. Urban infrastructure facilities are not in place. Water, electricity, cable TV, communication, heating and gas facilities are not matched. The lack of sewage interface and rainwater pipeline in the real estate developed in the resort area of our city makes it difficult to discharge sewage. Some buildings have no sewage discharge interface and no rainwater pipeline; The existing discharge interfaces and pipelines are not enough, which has affected the discharge of sewage. With the increase of residents, the problem will become more serious. The cable TV cable in the radio and television department is not in place, and the TV can't be watched; Netcom telephone and broadband access are not in place; It is difficult to meet heating, gas and tap water. It is suggested that the government should increase the supporting infrastructure construction in the built-up area, and in the planning of the new urban area, the construction of heating, gas, electricity, communication, water supply (drainage), sewage and other pipe networks should be planned in advance. I hope that all departments will work together to do a good job in supporting the construction of sewage, tap water, heating, gas, cable TV, communication pipelines and pipe networks.
3. The community construction is not perfect and the property management is not complete. There is no unified community management (neighborhood Committee) in the seaside residential area of the resort, and there are no public service facilities such as schools, hospitals, shopping malls, leisure and entertainment nearby, so the buyers can't settle down, and it is inconvenient for medical treatment, children's nursery school, shopping and leisure and entertainment. Specialized companies such as water, electricity, heating, gas and so on can't directly manage the household according to the requirements of property management regulations, which brings great inconvenience to property management and increases the burden on developers. With the increase of high-rise residential construction, the problem of high-rise residential fire-fighting ability of public security fire department has become increasingly prominent, such as the water pressure can not meet the requirements of high-rise, and the construction of high-rise residential fire-fighting ability needs to be strengthened urgently. It is suggested that the government should speed up the construction of urban communities (neighborhood committees), and make overall plans for schools, hospitals, shopping malls, parking lots, restaurants, entertainment and other public venues and ancillary service facilities, so as to provide convenience for buyers in settling down, seeking medical treatment and enrolling their children in kindergartens. Strengthen the property management of the old city and the new city, and provide various standardized property services by professional property companies.
4. There are many administrative fees and charges with high standards, and some agreements made by the public at the land auction are not fulfilled or can not be fulfilled on time, so the construction of soft environment needs to be further strengthened. The supporting fees and civil air defense fees charged by the government are too high. If Qingdao has stopped charging civil air defense fees, our city still charges them according to the standard of 51 yuan/square meter; Repeated collection of hardening and gas supporting fees; All kinds of deposits are not returned in time or not after completion, and the return standard is not clear. It is suggested that the government reduce all kinds of charging items, lower charging standards, clarify all kinds of deposit standards and return all kinds of deposits in time. Further strengthen the construction of soft environment, constantly optimize procedures, simplify procedures and links, and improve work efficiency.
5. Financing for development enterprises is difficult, and mortgage financing and house purchase procedures are complicated. Bank real estate credit access conditions are too high, real estate development credit types are few, procedures are cumbersome, and financing is difficult; The procedures for foreigners to purchase houses are cumbersome, such as asking buyers to provide proof of income, nationality, marital status and local guarantor in Haiyang, which are more cumbersome than those in big cities such as Shanghai. It is suggested that the government further increase the credit support for the real estate industry, simplify the procedures of real estate financing and foreign people buying houses, and provide convenience for foreign consumers to buy houses.
6, industrial projects tied to real estate projects and new rural construction have a great impact on the real estate market. The introduction of real estate projects bundled with industrial projects and the development of real estate in the urban fringe and surrounding rural areas have had a great impact on the real estate sales market and affected the real estate sales of development enterprises. It is suggested that the government further standardize and strengthen management.
7. The construction of scenic spots in tourist resorts and the governance of surrounding environment need to be further strengthened. For example, the theme sculpture in the landscape belt and the lighting of the sea-watching platform need to be further accelerated to change the current situation of single scenic spot and insufficient popularity in tourist resorts. In addition, the odor caused by the sewage discharge from the paper mill and the garbage and sundries on the beach seriously affect the landscape. It is suggested that the government speed up the construction of tourist attractions, strengthen the environmental improvement of scenic spots, strengthen the publicity and marketing of tourism, and promote popularity with tourism; At the same time, we will increase investment attraction to drive the urban residents and attract more people from home and abroad to buy houses in urban areas.
8. stimulate and drive housing consumption by building affordable housing and low-rent housing. It is suggested that the municipal government should plan and build affordable housing and low-rent housing in the old city and Haiyang Industrial Park to stimulate and promote urban housing sales.
Second, measures to promote the development of the real estate industry
1. Further promote the city image. The propaganda department takes the lead, combines the propaganda of the Asian Games, integrates the propaganda and packaging of Haiyang tourism and real estate industry, and publicizes the overall image of the city on CCTV and provincial TV stations; Tourism Bureau takes the lead in making promotional videos and promotional materials to publicize and promote Haiyang tourism in media at or above the provincial level; The government takes the lead to further strengthen the city brand promotion and establish the city's external image by using radio and television, newspapers and other media, electronic screens in large and medium-sized cities, stop signs on major traffic sections, railway emus and flight advertisements.
2. further improve the supporting facilities of urban infrastructure. Planning and Construction Bureau takes the lead, and the departments of environmental protection, tap water, heating, gas management, radio and television, telecommunications, etc. should work together to do a good job in supporting the construction of sewage, tap water, heating, gas, cable television, communication pipelines and pipe networks, and take the lead in the departments of land, zoning, health, education and sports, etc. in the planning of new urban areas, heating, gas, electricity, communication, and water supply (drainage). Civil affairs, public security departments and relevant township streets should speed up the construction of urban communities and neighborhood committees, and newly developed and constructed real estate communities should set up communities in time, set up neighborhood committees, and be equipped with specialized staff to provide convenience for buyers in settling down, seeking medical care, and enrolling their children in kindergartens; Housing management departments and related township streets should strengthen property management in the old and new districts, implement various property services in accordance with the requirements of property management regulations, and provide services such as water supply, electricity consumption, heating and gas in the community. When developing houses, professional companies should sign contracts directly with developers to manage households; The environmental protection bureau should strengthen the pollution control, management and pollution control of polluting enterprises such as paper mills, especially the ecological restoration of Dongcun River, and constantly improve the ecological environment; The public security fire department should strengthen the construction of fire fighting capacity of high-rise residential buildings, and in conjunction with the Planning and Construction Bureau, strengthen the supporting construction of fire fighting facilities in high-rise residential buildings in the planning, design, development and construction, and the supporting construction of residential buildings and fire fighting facilities and equipment should be carried out simultaneously.
3. further strengthen the construction of soft environment. All functional departments should give full play to their functions and further optimize the economic development environment. Supervision bureau should strengthen the supervision of the service departments involved in real estate development; The administrative service bureau should further standardize all kinds of charging standards, reduce all kinds of administrative fees, clarify all kinds of deposit standards, honor the public agreement, and return all kinds of deposits in time; Financial departments should increase credit support for the real estate industry, relax credit access conditions for real estate development, simplify procedures, expand credit types according to the needs of development enterprises, and support the development of development enterprises; The Housing Authority takes the lead in setting up a real estate industry association, relying on the association, organizing the development of enterprise groups to promote the whole world, strengthening the construction of real estate information centers, establishing real estate portals, holding real estate newspapers, and strengthening the publicity of real estate laws, regulations and policies, real estate operation analysis and transaction agency, information consultation, advertising and other services; The public security household registration department should simplify the examination and approval procedures for foreign buyers, reduce the requirements, and provide convenience for foreign people to purchase houses.
4. further standardize the behavior of real estate development. Land management and planning and construction departments should strengthen the management of real estate development behavior in villages around the city, correctly handle the relationship between new rural construction and investment attraction, and do a good job of combining articles to promote each other and develop together; At the same time, the housing management department takes the lead in starting the construction of affordable housing and low-rent housing in the old city or tourist resorts to stimulate and drive housing consumption. ;