In the era of booming tourism, not only China tourists are going out, but also foreign tourists are coming in. Because of China's rich history and culture, China's tourism industry has always enjoyed a good reputation abroad. For example, the Forbidden City and the Great Wall in Beijing are often called great buildings that shocked the world by foreign tourists, such as Mount Tai in Shandong and Huashan in Shaanxi. Also known as Shuai Feng by foreigners, it has always been praised. However, if foreigners are most concerned about it, they have to talk about China's food culture.

China's food culture is rich and colorful. It is shaped by China people's pursuit of delicious food for 5,000 years. Different regions have given birth to different dishes according to different ingredients, enriching our diet system. Up to now, China has eight local cuisines and several special snacks, so our food culture is rich and varied, which also impresses foreign tourists. However, although there are many local snacks and special cuisines in China, not all the cuisines are liked by everyone. For example, the most famous specialty snack in Beijing now has a polarized evaluation.

0 1 China's century-old brand, Quanjude is known as "the first food in China".

This special snack is Quanjude, which is also a well-known Chinese time-honored brand in China. Founded in Tongzhi for three years in Qing Dynasty 1864. Is it a special restaurant famous for roast duck, and it is "the first in China"? The title has even been designated as a state banquet many times. For such a famous snack as China, although many people have never eaten it, they have all heard of its reputation. At its peak, Quanjude can sell 20,000 copies of ducks a day, with an annual turnover of over 700 million yuan, so it has long been regarded as the "brand face" of China citizens' snacks.

Quanjude can't be sold, and its turnover is decreasing year by year.

However, this China snack is not very good now. In 20 18, Quanjude's net profit reached the lowest in history, and its performance has been stagnant since 20 1 1, and it has not completely improved until now, which makes many people question it. It's a pity that Quanjude doesn't eat roast duck until he reaches the Great Wall. On this issue, in fact, many tourists have asked three questions and pointed out the existing problems in Quanjude.

The tourists pointed out the problem of Quanjude at three points.

The price is exaggerated.

The first thing that is inevitable is the price. Among all the negative comments of Quanjude, the roast duck set meal of 298 yuan, a bundle of watermelon juice of 168 yuan, and the extra service charge of 10% per table are the places where consumers complain the most. Undeniably, under the background of consumption upgrading, the cost of Quanjude today is much higher than before, but this is not the right price. Whether the price will be too high needs to be discussed, because many consumers are actually complaining about this place.

Decline in service quality

The second point is service. Although the service charge of 10% was overcharged, the service quality of Quanjude did not remain at the same level. Many tourists are complaining that the service fee is high but the service quality can't keep up. This is also a noteworthy place.

Fakes emerge one after another.

The last point is the situation of counterfeit goods. In fact, there are many fast-food ducks with Quanjude slogans and brands on major online platforms, and there are also restaurants selling under Quanjude slogans, but in fact these are fakes, not Quanjude's. However, this situation is difficult to completely control, and it has also ruined the reputation of many Quanjude.

The above are tourists' comments on the current problems of Quanjude, and it is indeed some places that Quanjude needs to correct. After all, it is not easy to run a century-old brand, and we don't want Quanjude in 157 to finally disappear. I don't know what do you think is the problem of Quanjude? Do you have any opinions? Welcome to leave a comment.