It can be written according to the following contents

1. Entrepreneurs mainly introduce their own personality characteristics \ unique expertise, etc.

second, the entrepreneurial goal is the short-term goal and long-term goal that entrepreneurs should achieve when starting a business, as well as other goals;

3. The company describes the industry to which it belongs, its main products/services, and its purpose, advantages and development strategy. Fourth, the company's location is selected as the actual office location. If you open a store, you need to analyze and investigate the surrounding situation; 5. Basic information and advantages of products/services, as well as the current stage and future forecast; 6. Market analysis: the basic situation, competition pattern, saturation and market definition of the market to which the product/service belongs; VII. Marketing Strategy The company will explore the market in the above way, as well as the construction and management of marketing team, promotion and advertising, etc.

VIII. Risk analysis of various internal and external risks faced by entrepreneurship and the corresponding measures to be taken;

IX. Capital structure The raising and use of venture capital, as well as the financing mode of the company in the capital structure, etc.

X. Team management focuses on the specialties and positions of each member of the entrepreneurial team and the organizational structure of the company.

Xi. financial plan analyzes and forecasts the financial situation in the early stage of starting a business (usually about three years);

XII. Development prospects How will the company achieve sustainable development and management in the future after initial development

Contents of catering planning

1. Site selection planning. In the process of catering management, catering site selection is a very important work. There is often a saying in the industry that "site selection determines success or failure". Catering planning has two tasks in site selection planning: one is to find a suitable location according to a mature business model; The other is to tailor a suitable model according to the position that has been found. Either way, it is a severe test for planners.

2. positioning planning is a method to package a suitable "commodity" for the products and services of catering enterprises on the basis of in-depth investigation of customers in the business circle, so as to cut into the hearts of customers. Positioning is to find the position in the hearts of customers for the products and services of enterprises.

3. Theme planners are divided into groups, and birds of a feather flock together. Customers' personal hobbies are different. Catering enterprises publicize their personalities and render the environment with different themes, which can be recognized by customers with the same hobbies.

4. environmental planning according to the overall business strategy and economic strength of the enterprise, the restaurant is decorated.

5. Investment planning measures the operating conditions of catering enterprises and determines the break-even point, so as to make feasible plans, plan the catering business model and calculate the investment payback period.

6. product line planning according to the business model and technical strength of the enterprise, design product features, variety quantity, price strategy and display methods to maintain the competitiveness, product strength and sufficient profitability of the enterprise.

7. Purchasing planning ensures that raw and auxiliary materials and other items are stored in storage with good quality, sufficient quantity and reserve price by perfecting the management system and establishing a management mechanism.

8. Human resource planning "employing people" begins with "selecting people". Look forward to the work vision, plan employees' lives, use more "non-material forces" to activate employees' enthusiasm for work and enhance their sense of identity and centripetal force to the enterprise.

9. The management planning responsibilities are clear, the posts are clearly defined, the system is reasonable, and the rewards and punishments are clear. Carry out "fool management" and put an end to "irregular management" of cronyism and arbitrary rewards and punishments.

11. Brand planning refines enterprise spirit, induces enterprise culture and integrates internal and external resources. With distinctive brand image, expand influence, promise quality, attract customers and inspire morale.

I hope it helps you ~