? A customer bought more than you, we still this discount pat?

? There are customers who buy more than you, we are still this discount pat? And? It is not a question of how much you buy, the company policy is this?

Shopping guide strategy

In fact, customers often have vanity. Any customer wants to be valued by the shopper, and wants to be considered a big customer of the store, is the most respected people in the store. As a shopper if you cater to this customer psychology, to meet the customer's vanity, the shopper later with the customer's communication is very helpful.

In this case, the shopper can first thank the customer for the long-term support of the store, try to improve the relationship with the old customers. In fact, many times good relations with customers can reduce the degree of customer difficulty, so that customers are more likely to accept the guide's point of view. Secondly, emphasize the advantages of their own clothing, if possible, can also be used in the form of gifts to solve.

Language template

Shopping guide: Ms. Lee, thank you for your support over the years. In fact, you know that each brand discount reasons are different, our company is more concerned about how to provide customers with high-quality products and services, after all, the price is only part of the purchase factor. If you do not like the clothes, I think you will not consider cheaper, you say it is not like you see this dress is very suitable for you? (began to shift the focus of the introduction of clothes)

shopping guide: Yes, Ms. Lee, of course, I know that, I have served you several times, as long as a period of time do not see will also think of you. I think in fact you are not insisting on a 20% or 90% discount, so, I personally send you a very fine gift, must make you surprised: happy, you wait a moment? (Shift the focus to the gift up)

Guide: (smiling face relative) Thank you very much for your support, just really very sorry, because our company has been very honest in pricing, and this is exactly the reason that many old customers like you will trust us, so in the price of the really have to ask for your more bear with me. However, I will immediately report your suggestion to the company, if there is a large customer discount program out, I will immediately contact you, do you see this good Excuse me, what do you want to see today?

A text message

From the point of view of telemarketing, text messaging will also be a better way to maintain long-term contact with customers. One thing to keep in mind when using SMS is to be careful with product and service introductions. When the sales person is ready to introduce the product or service to the customer by way of SMS, it is better to tell the customer in advance. If you blindly get some cell phone numbers from some channel and send them a text message, you will only get complaints from cell phone users.

Second, letters, postcards

Car sales champion Joe Gillard has been trying to keep in touch with his customers. Gillard in order to keep in touch with their customers, every month will send out 15,000 postcards, so that customers have never been able to forget him, even if they do not replace the car for the time being, but also take the initiative to introduce customers to him, which has become Joe? Gillard one of the key factors of success.

Telemarketers can also use this method to keep in touch with customers. Gillard's time has been very different, many sales people use e-mail instead of postcards and handwritten letters, the cost will be reduced, and efficiency will increase. However, traditional handwritten letters and postcards can give customers a sense of difference.

Third, mailing gifts

When the holidays come, the conditions allow, it is best to mail some practical gifts to customers, which is a necessary part of the implementation of emotional marketing. For example:

A company's key account manager to a customer called many times, but the customer did not see him, and then he sent the company's new telephone, when the next day to call the customer, the customer's attitude has changed greatly. The key account manager was asked: ? What is the main reason for this? The key account manager thought for a moment and said: ? Maybe he thought I really cared about him. The truth is that this is exactly the case, a small gift, not necessarily very expensive, but can make the customer feel that you care about, and immediately accepted you.

Fourth, the customer fellowship

Now many companies in order to better serve their customers, have set up their own large customer clubs, regularly held a variety of themes of customer fellowship activities to further enhance customer relations, this approach is particularly suitable for those relationship-oriented, and the business of the geographical region is more pronounced marketing industry. For example, the telecommunications industry, the financial industry.

First, open the door to the method of speaking skills

For example: Miss, this is a new model we just arrived, I'm here to introduce you to .... This way.

Second, the new models plus praise method

For example? Miss, you really have a good eye, this dress is the most popular XX style this summer, wear up will look different, you can try, this side please!

Third, highlight the characteristics of the new models

For example, ? Miss, this is this summer's most popular strapless halter dress, especially in line with your temperament, wearing it will appear more charming and attractive. I can you try on, this side please!

Fourth, the expression of the new best-selling

For example? Miss, hello, this is our latest metal color dress, is the popular style of this summer, metal tie style is very popular, this side please try on!

Fifth, highlight the new points of interest

For example, ? Miss, this skirt, is this summer's fashion, wood grain with the original color mixing dowel to show the rate of self style, hollow design to let the spontaneous flow out of the natural sexy, I help you with try on, this way please!

Six, highlighting the new selling points

F,? Miss, you have a good eye, this dress is this year's spring and summer most popular casual style, and casual shoes, sneakers are very good with!

Seven, to praise the customer. To know the skills of praise

For example, Miss, you temperament is really good, Miss, you really have a good eye, you are holding the latest models of our summer? Your body is so nice, you look so beautiful? And so on.　Girls like to listen to other people's praise, appropriate, appropriate praise, will make that beautiful girl's heart blossomed.

In addition to knowing the correct speaking skills, the wrong words we also need to understand. Wrong speech will not get the favor of customers, we must avoid. Here is a list of wrong talking skills, we must avoid oh.

? Miss, now there are new models just arrived, may I ask if you are interested?

? Miss, this year's popular gold color, do you like it?

? Miss, this is our newest model, do you like it?

? Miss, the new summer model has just been launched, do you want to try on?

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