Merchants set up a private domain traffic pool and create a new social retail model through small programs!

1. Private domain traffic pool

What is a private domain traffic pool and how to build it?

The private domain traffic in the new social retail scene is to get fans from WeChat Ecology (WeChat users) through WeChat, public account and community, and accumulate them on their own social media platform.

Secondly, recruit fans in cyberspace through communities, such as Post Bar, QQ Group, Douban, etc., gain potential users through community promotion, and use communities as private domain traffic pools.

another way is to get the public domain traffic of the platform from the platform e-commerce through online shop promotion, and then import it into merchant WeChat to convert it into private domain traffic.

2. applet can be used as a commodity carrier in the new social retail scene, which mainly plays the following functions!

commodity management, marketing activities, membership management system, mobile payment.

share and spread the social relationship chain through small programs, and get traffic to activate users to place orders!

3. Social new retail scene

Empowering merchants through applets can obtain traffic in three-dimensional marketing scenes and multiple traffic scenes.

3.1 three-dimensional marketing scenario

Offline diversion, community fission, public number content information flow promotion, WeChat intimate relationship chain interactive sharing, etc.

3.2 applet traffic portal

My applet, nearby applet, used applet, associated public number, customized menu, etc.