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Liquor Marketing: What Should We Do in Off-season?

If the product's popularity and coverage are not high, aim at catering terminals:

In the off-season, banquets such as thank-you banquet are mainly held, and the demand is still relatively large.

1. Terminal selection: terminals that meet the thank-you banquet in the region;

2. Product entry: Set certain entry incentives, enter the market for the first time, and send * bottles for * pieces, and calculate according to your own costs;

3. store incentives: bottle cap exchange, RMB * for every 1 bottle caps, and you set the amount yourself, in order to promote the terminal's active delivery and actively recommend it to customers;

4. customer incentive: thank-you banquet, with * bottles for each purchase/consumption.

5. store atmosphere creation: the activity incentives for customers are publicized through door-type exhibition stands, table display/desk cards. And do a good job of bar display.

6. Give some pens, notebooks, lighters and toothpicks to the terminal, preferably with your product logo.

7. If it is really difficult to enter the market, you can buy it first.