Write a business plan to attract the eyes of others

Write a business plan to attract the attention of others (Selected 5)

To start a successful business, in addition to the timing, location, people and other background factors, but also continue to learn from the experience of successful people in the past, especially to be rich in their own creativity. Investment road, opportunities and risks co-exist, keep a cool head, choose a scientific strategy, so that you go all the way better. How to write a good plan?

Write a business plan to attract the eyes of others Part 1

Project name: fish, ducks, chickens three-dimensional mixed farming

Project location: xx village

Total project investment: 100,000 yuan

A project construction background

In the Yu County Party Committee Organization Department of the college student village official Rooted in the grassroots, innovation and entrepreneurship continue to guide and encourage the correct leadership and careful guidance in the town of Shangsha Party Committee and the government, give full play to their own professional strengths, combined with the local situation, to guide the majority of farmers to actively start their own business to increase income, the creation of fish, ducks, chickens, three-dimensional mixed breeding center.

Second, the project's economic and social necessity evaluation

Qiulin village is a traditional agricultural village, more surplus labor. Due to the low yield of planting and the special geographical location of Xiaogang Village, resulting in a large number of laborers go out to work, how to strategically adjust the structure of the rural economy and rural industrial restructuring of the important period of this bottleneck, increase the income of farmers, has become a difficult problem in the current.

Autumn Forest Village, the masses have the traditional habit of farming, farming enthusiasm, but due to a single species, production of primitive, backward technology, and epidemic prevention work is not in place, resulting in a low survival rate or even cause a large number of fish and ducks died, to the farmers caused great economic losses, a serious blow to the farmers' enthusiasm for farming. In addition, the smaller scale of farming did not bring farmers due economic benefits, so let the farmers really do farming income, to solve the problem of rural surplus labor employment, is the urgent issue of rural farming.

Third, the market demand analysis and forecast

Aquatic products and poultry as daily consumer goods, the market demand space is huge. Thousands of tables, hotels, hotels, etc. everywhere is to show the charm of the place. Fish, ducks, chickens breeding industry is pregnant with huge business opportunities, with the people's living standards continue to improve, consumer demand will rise year after year, the market all the way to the good.

Based on the reality, focusing on the Yu County regional location and market characteristics. Local market fish, ducks, chickens, most of which are supplied by foreign farmers, transportation costs accounted for a large part of the cost of the product, resulting in a much higher market price of the product, and consumers generally respond to the low quality of the product, the vast majority of consumers are more willing to buy local local specialties farming products. Therefore, high-quality local specialties farming industry in our county has a greater development potential and prospects.

Fourth, the project construction content and scale

1, scale

farm **** has a watershed area of about 23 acres, the mountain area of about 40 acres, the farmland structure of the distribution of a reasonable, suitable for three-dimensional aquaculture development, the overall planning of the mixed farming of the four big fish 40,000 tails, meat ducks 1,000, 1000 local chickens. The overall plan is to have 40,000 mixed fish, 1,000 meat ducks and 1,000 native chickens.

2, specific construction content

(1) farm reconstruction

Branch repair and drainage diversion construction, preliminary planning and construction into four major blocks of water surface farming area, is expected to invest 10,000 yuan.

(2) Breeding shed construction

Preliminary construction of six duck houses, four chicken houses, four chick houses, the first phase of investment 15,000 yuan.

(3) other costs

Forage planting costs 2000 yuan, the purchase of chickens, ducks, fish fry costs 6000 yuan, feed costs 40,000 yuan, epidemic prevention costs 6000 yuan, bayous contracting fees 8000 yuan / year, the rental of caretaker place fees 3000 yuan / year, daily expenses of yuan 10,000 yuan, a total of: 75,000 yuan

Total investment in the first period: 100,000 yuan

V. Project Investment Benefit Analysis

Each duck revenue of 5 yuan, according to the survival rate of 85%, is expected to each batch of duck revenue of 4,200 yuan, a year of 5 batches, revenue 21,000 yuan

Each chicken revenue of 7.5 yuan, according to the survival rate of 85%, is expected to each batch of chicken revenue of 6,200 yuan, a year of 2 batches, revenue 124,000 yuan

Each chicken revenue of 7.5 yuan, according to the survival rate of 85%, is expected to each batch of chicken revenue of 6,200 yuan, a year of 2 batches. The gain of 12,400 yuan

Expected fish gain of 30,000 yuan

Expected total gain: 53,000 yuan

Six, the source of funds

Farm and villagers joint venture, personal investment of 40,000 yuan, in order to make the farm as soon as possible on the formal, better and faster development. Now in urgent need of funds 60,000 yuan, I hope the higher leadership to be policy and financial support.

In summary, the project is a small investment, quick results, anti-risk ability, has a strong scientific rationality and feasibility. In the third year of implementation of the project will be able to recover the investment, but more importantly, it can play a role in demonstrating the role of driving, guiding a road to prosperity, stimulating the enthusiasm of the majority of villagers to innovate and entrepreneurship, and showing that the county college student village officials rooted at the grassroots level to serve the rural areas of the pragmatic spirit.

Write a business plan to attract the attention of others Part 2

1, the founding of the organization

A brief introduction to the organization's business projects, the amount of money invested in the number of entrepreneurial team, contact information and other basic information.

2. Project

(1) Explain your business project in detail and analyze the project. How is the market growth

(2) Describe the elements of your business venture as follows:

Customers - what are the customers you are facing, or the market segment customer groups targeted

Marketing - you are going to use What ways or channels you are going to use to make customers understand and buy your products/services

Funding - where the main start-up capital comes from, and how you are going to allocate and use it

Venue - where your office is located, and how it is located, and how it is furnished and decorated in the venue.

The team - the entrepreneurial team members background information (resume) and division of labor responsible for what work

3, profit model (this part is more important, please focus on describing the need to be analyzed with data)

(This part is more important, please focus on describing the need to be analyzed with data)

(1) your project through what way to get profit, if there is a history of operating data is written

(2) carefully analyze your profitability trends, specify how you generate cash flow in the short term, as well as the future is ready to invest in what to get long-term earnings

4, competition

(1) Where your competitors in the market come from and what their business model is

(2) Describe your competitive advantages

(3) Describe your competitive or cooperative strategy

(4) What approach to pricing is used for your service or product and why

5. Risk

(1) where the main risks of your business project come from

(2) what ways you intend to use to avoid or reduce these risks

6, the use of the loan and the specific repayment plan

(1) how to use the loan after you successfully applied for it

(2) how to pay back the loan when the loan term expires How to repay the loan to explain the specific repayment plan

write a business plan to attract the attention of others Part 3

The company adheres to the "market-oriented, customer satisfaction for the purpose of" the business creed, "innovation, enterprise, integrity, enthusiasm" the spirit of the enterprise Spirit, "people myself and, from strict to high" business philosophy, to serve the public, to give back to society.

First, services and products

Our company's positioning is a new education industry and service industry, the main customer groups in rural areas have a certain consumption ability of students and parents. The company employs lecturers from Tianjin University, Nankai University and other well-known universities with excellent grades, through three rounds of trial lectures, batch classes, 360-degree assessment, etc., for the majority of rural students to provide inexpensive and high-quality courses. In addition to face-to-face courses, for the characteristics of rural students who are more dispersed, we provide online distance education platform and burn some courses into CD-ROMs to maximize the individual learning needs of students. During the summer and winter breaks, we organize training camps, invite famous professors and outstanding students to communicate with students, and organize practical activities to cultivate comprehensive quality.

Second, market competition analysis

Rural education is the focus of China's education reform and development. According to the statistics of authoritative organizations, the rural population of China (Mainland) accounts for 65% of the country's total population, and the population quality is low, with x billion illiterate and semi-illiterate people, 35.9% of illiterate and semi-illiterate people in the rural employment population, and 37.2% of elementary school educated people, and the number of college students per 10,000 population is x, and the average literacy level is x years. In recent years, the gap between urban and rural education and knowledge has widened markedly as a result of unbalanced education spending, centering on teaching facilities and teacher levels in public schools. And as the demand for rural education has increased, the need for formal private training institutions in rural areas has also increased significantly. Currently, most of the training is organized by non-formal individuals, or by some urban training institutions in the form of public lectures for short-term training, the teaching effect is minimal.

To make up for the gap in rural education, the company's core competencies in education and training are as follows:

1, inexpensive, the teachers hired for the university students, the cost of instruction is low;

2, the company has a set of perfect training and assessment system, the quality of the course is guaranteed;

3, with a distance learning platform, teaching CD-ROMs and other teaching resources are abundant.

Third, marketing

In order to hit the company's brand, we will invest a lot of money to publicize the product. First of all, the company's course products, prices are reasonably subdivided, set different prices. In terms of marketing, the initial stage through the market penetration strategy, publicize the corporate image, build the brand, increase market share; later to strengthen the development and design of the curriculum, enrich the content of the lessons, the introduction of new products, and will focus on the shift from hard publicity to the cooperation with various schools, organizing various types of competitions, the establishment of awards and scholarships, and so on.

Four, capitalization description

The company plans to register capital of x million yuan, of which each founder of the self-funded xx million, to ensure that the team of management of the company.

V. Investment Compensation and Exit

At present, there are three main ways to withdraw venture capital in the international arena: IPO, acquisition, and write-off. Among them, enterprises using the IPO method usually have to have the support of a sound capital market; while the write-off means the failure of the venture enterprise. Therefore, in light of our company's business objectives and the current situation of China's capital market, we have decided to adopt the method of acquisition by the managers themselves or by the venture capitalists to continue to hold shares and become strategic investors. We are confident that the second method will be the first choice of the venture capitalists, and that if the first method is chosen, we will realize the complete exit of the venture capital in the fifth year.

Sixth, risk analysis

Although Qiming Education has a broad sales market and a wide range of customer base, but the risk is certain to exist, so the team will be a strong sense of responsibility to the investor is responsible for a comprehensive analysis of the company's operation will be encountered after the various risks and coping strategies.

VII, business forecasting and financial analysis

Based on the company's large cash flow, fast turnover, the company to establish a set of good financial system system, the implementation of pay-as-you-go financial system, so that every penny can be used to achieve their use, and continue to rise in value.

Write a business plan to attract the attention of others Part 4

First, the basic situation of the founding business

1, business name: Canton style soup store

2, industry type: service

3, industry prospects: Shanghai has a huge consumer market for food and drink, and there are many people who prefer food, in particular, soup is very popular.

4, the main products (services) and business scope: all kinds of soup

5, the entrepreneur's personal situation: I favor a variety of food.

6, the basic conditions of entrepreneurship: the project proposed - Cantonese soup store

funds partly self-financed, partly borrowed

site is scheduled to be near the mature residential neighborhoods and commercial circles

7, the current difficulties and intentions: the current difficulties is the lack of funds, and intends to Self-financing.

Second, the project's market analysis

Reasons for choosing the project: the soup market is still to be developed, belongs to the sunrise industry, good food is people are happy to accept.

Reasons for choosing the venue: suitable for opening in mature neighborhoods and commercial circles nearby, easy to develop customer base and expand the market.

The basic situation of the market survey: Shanghai's food market is popular in all kinds of stalls, snacks, small and medium-sized restaurants, teahouses in a specific range of soups without specialties, and restaurants, hotels are basically only selling home-cooked small dishes, there is no conflict between them. Market research shows that: Shanghai's population generally pay attention to the quality of life, pay attention to the quality of food, their own health is very important, the market potential is huge.

Walking Street (200~500 meters radius), the residents of about 1,000 households, the working class, most of the better spending power. Living business district (within a radius of 500~1000 meters), high-grade residential areas, about 400 households, the consumer concept of avant-garde, high consumption level. Near the business district (within a radius of 1,000 to 2,000 meters), the downtown area of about 3,000 households, a variety of snack types are numerous, there is no soup specialty snacks. Overall the market potential is very large, the consumer structure is reasonable.

Target customer analysis: the customer target lock for the store around the household group and the work group, the customer mostly for the working class, as well as businessmen, tourists, students. The above customers have a certain spending power. As long as the price of the service is positioned at a moderate level, it is believed that it can be recognized by the customers.

Competitor analysis: pedestrian street near two hotels, three snacks, specialty restaurants, such as: auspicious wontons, KFC, McDonald's, Crestin pastry store are located here, indicating that this place is very strong consumption, is the place where businessmen have to fight. Although there are many competitors, but our service programs are different, so these competitors from the same industry competition does not become rivals.

Product (service) market positioning: services are located in the catering industry, mid-range prices. To win customers with quality products as well as quality services.

Third, marketing

Product Service Features Product Recommendation Features Cost Price Selling Price

Sassafras, jade bamboo, corn, old chicken soup nutritious, tasty, delicious, nourishing 8 yuan 16 yuan

Bamboo shoots, lotus seeds, grouper soup fresh, nutritious, nourishing, nourishing the face of the 10 yuan 18 yuan

Ham Steamed rice with mushroom, chicken and chicken is nutritious, fresh and delicious $8 $15

Promotions: membership, holiday discount system, gift promotion system, home delivery, advertising promotion system

Distribution channels: through the addition of stores to form a chain.

Competitive advantage: relatively few related industries, has its own characteristics, in the development of mature business district is easy to attract customers.

Fourth, the business organization

No. Job title number of people job job content salary amount other

1, the owner and manager of the store 1 full responsibility 1000

2, chef 2 soup cooking 1200 yuan

3, waiter 2 delivery and lobby services 800 yuan

Business organization and management measures: management measures, the use of attendance system and compensation system, commission system, is conducive to improving the enthusiasm of the staff to do their jobs.

Fifth, economic analysis

Investment budget and funding plan:

1, join the investment of 50,000 yuan, of which 20,000 yuan in franchise fees, 20,000 yuan deposit, 10,000 for the purchase of food and beverage utensils of Cantonese soup.

2, liquidity forecast, of which

① start-up costs 18,000 yuan, including 0.4 million yuan for advertising and publicity, 14,000 yuan for decoration.

② add store counter and soup raw materials 10,000 yuan.

③ 3 months expenditure working capital is expected to be 20,000 yuan, including 12,000 yuan of rent for three months, 0.9 million yuan of wages, 0.4 million yuan of daily expenses.

④ Unforeseen expenses of 0.4 million yuan.

Six, risk factor analysis

Risk factor analysis:

1, the site selection risky

2, the use of personnel

3, the product quality assurance

4, the assessment of the surrounding population consumption ability.

Risk prevention countermeasures:

1, the choice of venues can ask professionals to select

2, the use of personnel should be carefully screened, regular training

3, product quality should be checked from the source, and seriously do a good job in each process

4, to do a good job in the market research, the crowd of people who have a sufficient estimation of the spending power.

Seven, the business start-up period business objectives

1, according to market forecasts, after the opening of three months to try to complete the average daily sales of 300 copies, 6-9 months to complete 900 copies. In the first year, we can basically keep flat and have a little surplus. Focus on stabilizing customers, cultivating members, and stabilizing the enterprise system.

2, the second and third years of development-oriented, the development of individual consumption at the same time to carry out the development of group consumption, so that the turnover reached the accumulation of funds in order to develop other stores.

Write a business plan that catches the eye of others Part 5

Chapter 1 Summary

The summary is the equivalent of the finishing touch to a plan. Without a good abstract, your plan will not catch the attention of investors. It is therefore recommended that you start with an abstract and use it as the basic framework for your entire plan. The summary does not need to be too long, just extract the essentials.

Please briefly describe the contents of the following points:

1, the project description (introduce the project's purpose, significance, content and mode of operation, etc.)

2, products and services (statement of your product or service so that other people can read and understand, including the competitive advantages of the product)

3, the industry and the market (the industry's history and prospects, the size of the market and the growth trend, the industry competitors and the company's competitive advantages, the industry and the market), and the market (industry history and prospects, market size and growth trends. Industry competitors and the company's competitive advantages, market sales forecast for the next three years)

4, marketing strategy (in terms of price, promotions, the establishment of sales networks and other aspects of the proposed strategy and its maneuverability and effectiveness, incentives for sales staff)

5, capital requirements (capital requirements, purposes, use of the plan, the shares to be let out of the investor's right to exit the way)

6, financial forecasts (sales revenue, profit, return on assets, etc., in the next three or five years)

7, risk control (risks that may arise in the course of the operation and control measures to be taken)

Chapter 2 Overview

Having read the summary section, the intended investor has a rough idea. Then, the next chapter of the review to show your potential investors a vivid project planning program, and further from the framework of the concept to see the full feasibility of a well-founded market feedback needs of the plan. In this way, your plan has a solid foundation, there are enough to convince the other side of the weight. Do not be too complicated, well-organized, strong and powerful can be.

First, the project description

1, the background of the project

2, the purpose of the project

3, the project introduction

Second, the products and services

1, the product variety of the plan

2, the research and development of the <

3. Future Product and Service Planning

4. Implementation Phase

5. Service and Support

III. Industry and Market Analysis

This chapter is the most important and difficult chapter in writing a business plan. bad plan. In this chapter, you need to indicate in which industry sector, market sector, job function you are competing? What are the characteristics and nature of the market? How do you delineate the market landscape?

1, Market Introduction

2, Target Market

3, Customer Buying Guidelines

4, Competitor Analysis

4, Marketing and Sales

1, Marketing Plan

2, Sales Strategies

3, Channel Sales and Partnerships <

4, sales cycle

5, pricing strategy

6, market liaison (exhibitions / advertising campaigns / press conferences / annual meetings / academic seminars / international Internet promotions, etc.)

V. Design of the operating organization

1, organizational structure

2, team Member job descriptions and requirements

3, the establishment of the team's vision, mission and spirit

Six, the implementation of the progress of the plan

1, short-term goals

2, medium-term goals

3, long-term goals

VII, the financial plan

1, capital demand and use of the plan

2, financing plan

3, profit and loss estimate