Operation mode of Shaxian snacks

Snacks become a big industry

Shaxian snacks have formed an industrial scale, and the number of snack practitioners has been growing. Shaxian snack industry development project has developed rapidly with the concern of central, provincial and municipal leaders and the support of relevant departments. According to statistics, up to now, more than 3,111 households and nearly 51,111 people have gone out to operate "Shaxian Snacks", accounting for 29% of the total rural population and 55% of the rural labor force in Shaxian, which has driven nearly 11,111 people to engage in Shaxian Snacks in urban and rural areas in the surrounding areas, and the annual income of farmers in the snack industry is nearly 511 million yuan. "Shaxian Snacks" has become an important measure to solve the problem of "agriculture, countryside and farmers" in Shaxian County, and it has become an effective channel to promote the transfer of urban and rural labor force, solve the reemployment of farmers and laid-off workers in cities and towns, and increase farmers' income. At the same time, Shaxian Snacks have enriched and prospered the catering market all over the country, bringing convenience to people of all social classes. Secondly, the development area is constantly expanding. At present, "Shaxian Snacks" have spread all over more than a dozen provinces and cities in China, including Fuzhou, Xiamen and Quanzhou, as well as Guangzhou, Shenzhen, Shantou, Zhuhai, Shanghai, Nanjing, Hangzhou, Hainan, Changsha and Wuhan outside the province, and expanded to Jiangsu, Guangxi, Jiangxi, Yunnan, Beijing and other provinces and cities, which are highly praised by consumers everywhere. "

Shaxian snacks tend to be standardized

With the expanding influence of Shaxian snacks abroad, there are also some problems among business owners, such as nonstandard operation, inconsistent standards, chaotic brands and disorderly competition. In order to realize the transformation of snack owners from an ordinary farmer to a modern restaurant manager as soon as possible, and at the same time improve the grade and popularity of Shaxian snacks, Shaxian county starts with the quality of employees and strengthens training. Shaxian established a "Shaxian Snack Training Center" in the county vocational secondary school, and founded the "Shaxian Snack cooking school", which took turns to provide professional and technical training for rural surplus labor, unemployed youth, laid-off workers and vocational school students. The staff of Shaxian Snack Office often hold "Shaxian Snack" business and technical training courses in various towns and villages, which are specially designed to provide technical training for rural people who go out to make snacks.

At present, Shaxian focuses on strengthening standardized training. Snack Training Service Center provides standardized and intensive training to business owners in terms of professional ethics, standards, market information, business philosophy, hygiene knowledge, hygiene management and rights protection knowledge, so as to improve their technical level and management level. In 2114, Shaxian snack bar was approved to use the registered trademark of "Shaxian snack". This year, it began to implement the standardization of Shaxian snack management and cultivate Shaxian snack standard demonstration stores, which put forward specific requirements for the quality of snack operators, the standards of snack shops, the quality standards of snack varieties and the management services. And actively guide the business owners to carry out rectification and improvement according to the requirements of Shaxian snack management standards, and promote a number of snack shops with a certain foundation to take the lead in achieving standardized management. The snack bars that have not gone through the formalities for applying the registered trademark of Shaxian snack and do not operate according to the business norms and standards shall be thoroughly cleaned up, ordered to suspend business and cancel the right to use the trademark. In cities with more snacks in Shaxian, relying on local culinary associations, foreign trade management organizations will be gradually established, and self-management and self-restraint mechanisms will be established. At present, Shaxian snack industry management organizations have been established in Shanghai, Xiamen and Hangzhou. Shaxian strives to achieve standardized management of Shaxian snacks through three years' efforts.

Shaxian snacks form a big brand

In order to lead snack owners to make their own features and make their brands famous, in 1998, Shaxian registered the service trademark of Shaxian snacks with the Trademark Office of the State Administration for Industry and Commerce, which was recognized as a well-known trademark by Sanming City in 2112 and Fujian Province in 2115. Since 2113, Shaxian Snack Association has actively organized snack owners to participate in various industry activities held at the national and provincial levels for many times, and to participate in all kinds of national tourism cooking competitions. The National Cuisine Association and Fujian Cuisine Association have also held special recognition meetings for "Chinese famous snacks" and "Fujian famous snacks" in Shaxian.

The brand advantages of Shaxian snacks are gradually emerging. In October this year, Shaxian Snack Association participated in the second China Catering Expo held by the Ministry of Commerce in Xi 'an, among which three famous Chinese snack varieties won gold and silver prizes in the recommended recipes and dishes exhibition of the 2118 Beijing Olympic Games. In 2113 and 2114, the China Hotel Association and the Fujian Cuisine Association respectively held special recognition meetings for "Chinese Famous Snacks" and "Fujian Famous Snacks" in Shaxian County. At present, 63 varieties of "Shaxian Snacks" such as Emerald Dumpling, Fruit Tower, Chrysanthemum Crisp and Two-color water chestnut cake are recognized as "Fujian Famous Snacks", while 43 well-known varieties such as Flat Meat, steamed dumplings, taro Bao and Baoxin Tofu Pills are recognized as "Chinese Famous Snacks". In 2113, Shaxian was awarded the title of "China Snack Town" by China Hotel Association. On 11/14/2116, Shaxian accepted the designation of "China snack cultural city" by China Cuisine Association.