1, opening a maternal and child store does not guarantee your success; I suggest you start from a small shop, preferably within100000. You must put your ideas into action at once. If something goes wrong, communicate with suppliers more. Maybe they can give you a good way.

Businessmen who run maternal and infant stores have no rest time. You must stay open late every day until people think that "there are always people in your shop, and we can buy goods at any time."

3. Open a maternal and infant shop. Any way you decorate is for guests to come in and buy things, not for rest or activities. Be sure to decorate from the perspective of the guests. Usually, good brands will design their own decoration counters for their guests, so there are many good methods to learn from before.

4. When choosing a good brand when opening a maternal and infant store, you must be optimistic about the quality, brand and style of this product, and clearly know which brands attract customers (but have no profit) and which products create profits. Usually, the goods sent by bad manufacturers are in a mess because of their warehouse management problems.

5, opening a maternal and child store is good at calculation, we must understand the sales volume of each product, control which products are better to sell, and why? How much stock should be put in the store? You can install and use the management software of Xiafeidie mother-baby supplies store, and let the computer help you manage it, which is not easy to make mistakes, saves labor costs, and is convenient for statistical analysis of sales data and grasping sales trends. The software of Feidie Maternal and Infant Store supports bar code scanner, receipt printer, cash box, membership card points, discounts, pre-recharge, and payment. The birthday software of members automatically sends blessing messages.

You can view the sales volume, profit, inventory, total inventory, commission and expiration information of the specified goods in any specified time (such as daily, monthly and annual) with one click. We also give away the bar code and price library (10000 kinds of commodity information) special for the mother-baby store, and you don't need to input them one by one, so you can directly import them for use. The software is divided into stand-alone version and chain version.

6. Open a maternal and child store, choose a good address, and investigate the house prices near the community. Generally speaking, local house prices reflect local consumption power. Even if some potential demand projects are not developed, the reason may be limited by the overall local economic level and the purchasing power of residents. Investigate the age groups of residents in the community, including young people who have been married in recent years, how many children will be born in a family of three, and whether the consumer groups are stable.

For the composition of population and family population, please refer to the household population and census data of street offices and police stations in selected areas. Family members of different ages have different needs for goods. For example, the shopping of aging families is to buy health care products, fitness products, nutritious food and so on. Families with children focus on investing in children's food and toys.

In this way, we can see how much consumption potential maternal and child products have in this respect; Generally, when choosing the location of the maternal and child store, we should carefully calculate the pedestrian flow passing through the location, which is the future pedestrian flow of the store. The flow of people has a great relationship with the number of people getting on and off the bus. According to the age structure of inbound and outbound customers, understand the needs of customers of different ages.

Extended data:

Now the market competition is fierce, customers are becoming more and more mature, and the art of sales is constantly improving. "Shop sales skills" range from analyzing customers' needs and making them want to buy, to handling customers' objections and making customers happy to buy. Strive for repeat customers, etc. This paper expounds the experience and cases of store sales skills, and gives all kinds of business secrets without reservation. Show the whole set of sales scenes of "mind reading", "breaking the ice", "dissolving" and "clinching a deal" through humorous and unique cartoons, see through the consumer psychology of customers, deconstruct various coping skills of store sales, and make your performance double easily!

? Commodity display technology

1, the first function of store display-sense organ

The first time we entered a brand's storefront, the storefront image represented the brand image. As soon as we enter the door, the first feeling is the overall layout, then the clothes color of the whole store, then the color series, and finally the style. So if the store display is not good at this time, it will be a mess as soon as you enter the door. At this time, you need to show it well and let the store form a sense of quality.

2. The second function of storefront display-"shopping guide"

When a batch of clothes is delivered to the store, it is not simply hung up, nor is it simply hung up according to the style and color series. If so, it will lose the biggest function of display-shopping guide.

The role of shopping guides in store operation is very important. For example, the sign "50% off all clothes" is hung at the door of some small shops, which attracts you from a distance. When you enter the store, you find that the lowest discount is at the door. The lower the discount rate, the simplest way to show the shopping guide function. The real shopping guide function should be to induce customers to maximize shopping without discount.

For example, if you go into a store and buy a T-shirt, you walk around and finally find a suitable one. You tried it and decided to buy it. At this time, you find a pair of pants next to the T-shirt, which matches well with the T-shirt you bought. I guess you will definitely buy it, because you are very satisfied with this T-shirt, and everyone wants things to be perfect.

Baidu Encyclopedia: Shop Sales Skills