The following small series will explain to you some matters that should be paid attention to when opening a tea shop to prevent into the pit! With the experience of people who failed in the early stage, it will be easier for us to open a store in the later stage, because the people who failed have helped us summarize the reasons for the failure in the process of opening a store.
First of all, market research is very important
No matter which industry you enter, market research is the first step. Generally speaking, market research can be divided into industry analysis and self-analysis
Industry analysis: you should have a certain understanding of the milk tea industry itself, and don't want to do it when others are doing it, because success may not be replicated. Investigating the industry market is the first step to open a milk tea shop. It is necessary to make a basic investigation on the taste, consumption level, demand for milk tea and age of local people.
Self-analysis: know yourself and know yourself, and you will win every battle! The first choice is to analyze your own business ability, followed by various factors such as adequacy of funds and risk tolerance.
Second, is it better to be self-employed or join?
There are only two ways to open a tea shop: self-management and joining. Some say that joining is good, and franchisees support one-stop, which is easy and labor-saving. Some people say that it is good to start your own business, start your own business and earn more money. In fact, we should judge according to our own conditions.
Strong funds: you can consider joining. Choosing a big brand, there will be a head office to provide support from opening a store to operation, which will save a lot of effort. Franchising equals investment. Has its own management style, business model, brand awareness, decoration style, etc., and has achieved certain results. Franchisees will help investors prepare a series of preparations for opening a store, such as shop location suggestion, shop decoration design, equipment and raw materials preparation, and shop opening activity planning. Investors who choose franchisees save trouble, worry and effort, and then recruit good employees in the future, so they can be "shopkeepers";
Insufficient funds: mainly rely on their own business, less investment, save a sum of money, can be used as a later capital turnover, reduce their pressure. Self-operated tea shops will have their own characteristics and characteristics. If the business situation changes midway, you can stop the loss in time.
Third, the location and decoration of the store
The choice of storefront is very important for opening a milk tea shop, and the excellent location of storefront determines the number of customers. Considering that milk tea is very popular with young people, Bian Xiao suggested that it is a good choice to open a milk tea shop in areas with large traffic and many young people, such as commercial pedestrian streets, universities, food streets, entertainment squares, tourist attractions and business districts.
Decoration has become the focus of many milk tea shopkeepers. Tea shops open stores to make money, but they need different decoration styles to meet the visual feast. An environment can give people a high-quality mentality. You can consider highlighting the characteristics, reasonable layout, color matching and so on.
Fourth, milk tea technology learning
Learning milk tea technology can be considered from the following aspects.
1, online self-study menu tutorial (but it is not recommended in Bian Xiao because this specialty is not guaranteed).
2. Find a raw material supplier to learn.
3, find the same type of shop owner to discuss learning.
4. Find a professional training school to study.
5. Find a regular joining company to study.
Verb (abbreviation for verb) Purchasing of equipment and raw materials.
If you join a tea shop, the headquarters will arrange natural equipment and raw materials to solve your troubles. If you are self-employed, you can consider directly looking for a one-stop service from the manufacturer to purchase equipment and raw materials, from small accessories to large equipment, which I believe will be solved very clearly.
Sixth, apply for a shop opening permit.
First register in the industrial and commercial department and apply for the industrial and commercial business license; Then there is the tax registration certificate. Within 30 days from the date of obtaining the business license, you should apply to the local tax bureau for the local tax registration certificate number. ; Then apply for a health permit or a catering service permit, and you must find the health supervision department within your jurisdiction to apply for acceptance. ; Finally, according to the management of health supervision institutions, it is determined that every store employee should apply for a health certificate.