1. Brand strength: Jessie Fried String belongs to Nanjing Borderless Catering Management Co., Ltd., which is a new catering enterprise integrating catering chain operation, standardized ingredients research and development, marketing and brand building. Brand strength, with a sound operating system and rich industry experience.
2. Brand image: Jessie's brand image is mainly based on national fashion style, which is very in line with the aesthetic concept of young consumers. The brand Logo is made of red and gold, which means auspiciousness, wealth and happiness. This brand image is highly recognizable and attractive in the market.
3. Product line: Jessie's product line is very rich, including all kinds of meat, vegetables and bean products. Star products include Jessie Ridge, Jessie Stinky Tofu, Jessie Crispy Meat, etc. These products have a high reputation and market recognition. In addition, the brand continues to introduce innovative items, such as crispy potatoes, good luck, and eating chicken tonight. To satisfy consumers' pursuit of freshness and taste.
4. Brand marketing: Jessie fried string is very successful in brand marketing. They adopted a variety of marketing strategies, including cooperating with celebrity spokespersons, co-branding with well-known IP, holding offline activities and making a lot of publicity on social media platforms. These marketing activities not only improve the brand's popularity and exposure, but also attract the attention and love of a large number of young consumers.
5. Store expansion: The store expansion of Jesse Fried String is also very rapid. Up to now, the brand has more than 2,000 stores nationwide, covering many cities and regions. The expansion speed and scale of Jessie Chuanchuanxiang Store prove the competitiveness and attractiveness of the brand in the market.
6. Future development: In the future, Jesse will continue to devote himself to expanding the market and enhancing the brand influence. They plan to open more stores nationwide and gradually expand to overseas markets. In addition, the brand will also strengthen product research and development and marketing innovation to attract the attention and support of more young consumers.
To sum up, Jessie fried string is a very promising catering brand with great potential to join. If you are interested in joining Jessie Fried String, I suggest you carefully understand the brand's operation mode, joining policy, product line and other information, and do a full market research and risk assessment. At the same time, we should also pay attention to choosing powerful franchisees and suitable store locations to improve the success rate and profitability of joining.