For example, I want to improve the ranking of the keyword "Hefei website construction"
1. The title of the homepage of the website should include the keyword "website optimization", and the higher the position, the better.
2. The keyword "website optimization" appears more frequently on the homepage of the website, and the keyword density should be 2%-8%.
3. Exchange high-quality links with high-quality websites. It is best to have Guangzhou Baiyun Scrap Iron Recycling Company in the title of the link.
The best link form is one-way link, which can be achieved through cross-linking.
4. In addition to link exchange, you can also leave links in some forums and blogs with high weight.
For example, if you push a forum, you can leave an external link in the signature of the forum.
5. In addition to the construction of external links, internal links can also be added to the relevant channels or content pages of this website through the above methods.
Second, search engine optimization strategy: website content The actual content of the website is an important factor in your network optimization strategy.
If you want your website to rank first in search results, your website must have actual content.
Spiders in search engines are basically blind.
They can only judge the quality of your website from the content of your webpage, not from pictures and flash animations.
This is the basic requirement of a successful search engine optimization strategy, which is to have enough content in all web pages indexed by search engines.
It is easy to understand why a website with little content is difficult to rank.
When people are looking for information, they always want to find a website that contains a lot of important information.
Naturally, websites with rich pages rank much higher than those with so many pages.
Every webmaster who optimizes his website should remember.
Don't forget to update your website
Search engines and visitors want to see updated information.
What does this mean? This requires you to collect a lot of information and pay attention to the changes in this field.
Third, search engine optimization strategy: keyword density A web page usually has hundreds of words, so how do search engines distinguish which words are important to describe your website? Search engines will count the number of words on your page.
Those repeated words or phrases are considered more important.
Search engines use their own algorithms to calculate the importance of each word in a page.
The ratio of the number of keywords to the number of words on a page is called keyword density, which is the most important factor in a search engine optimization strategy.
In order to get a better ranking, your keywords must appear on the page many times, or within the range allowed by search engines.
How can we know the density of keywords to get a better ranking? It's very simple, as long as you search for the keyword you want to optimize in the search engine, and then count the density of the keyword in the top websites.
Of course, there are also many tools to count keyword density (you can find them on this website).
The keyword density of the website has a certain influence on the search engine area and the website ranking, especially the long tail words.
So the keyword density of a website should be controlled between 2% and 8%.
Fourth, click popularity Another factor that affects the ranking in some search engines is click popularity, and the number of clicks connected to your web page in search results will be counted.
Pages that are frequently clicked are more popular.
When visitors click on your website from the search results, the search engine will reward your website with a certain score in the future.
Don't try to click on your website repeatedly. Search engines will delete repeated clicks on the same IP.
When you log in to the search engine again, it will greatly affect the ranking.
Search engines will think that this is a worthless page.
This is not a good optimization strategy.
Verb (abbreviation of verb) link popularity is considered to be a major factor in search engine optimization.
Search engines will think that websites with many external links are also relatively important.
Link text must contain your optimized keywords, which will also improve your website's ranking.
This article comes from Guangzhou Chengxin Waste Recycling Company.