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30,000 investors will be allocated mushroom sauce. Why are there alternative benefits?
The company wants to give back to shareholders in this way, and hopes to expand the influence of its own brand in this way. Just finished the IPO? The first strand of mushroom sauce? Zhongjing Food announced that it will distribute a new product package to each of the 30,000 shareholders who hold shares in the company, including mushroom sauce and two bottles of Chili sauce. The company said that the gift package was distributed to thank the investors for their support, and also to better understand the consumer tastes of the public. Therefore, it was decided to give the mushroom sauce to the investors by giving it away for free, and after the investors used it, they would solicit the opinions of the investors and continuously improve their products by collecting more consumer opinions.

Some media have calculated that the price of mushroom sauce and Chili sauce given this time is 15 yuan, and the price of a gift package is about 60 yuan. According to the current 30,000 investors, the gift package is worth nearly two million. This news triggered a heated discussion among netizens. Some investors said that this is more affordable than dividends, and the presented Chili sauce can be used just by itself, and you can also try the company's new products in advance. However, some investors said that the company's share price has fallen by 30% recently, which is estimated to be done deliberately to stabilize the mood of investors. Many investors said that compared with their own losses, this gift package is not worth mentioning at all, and the company still thinks more about how to bring up the share price.

In fact, many A-share companies have been giving gifts to investors, hoping to stabilize the mood of investors in this way and further expand the brand's influence. The earliest company was Black Sesame Company, which distributed a box of black sesame dairy products to shareholders. At that time, it also caused a heated discussion and caused many listed companies to imitate it.

Among them, the more controversial is Super League Holdings. At that time, the company invested 5 million yuan to buy a batch of teapot and gave it to the shareholders. As a result, the shareholders were not only ungrateful, but also suspected that the company was deliberately helping other companies to deal with unsalable products, which might involve the transfer of benefits.