People depend on food, and 1.4 billion people in China are "hungry if they don't eat for a day", so the catering industry is still the most popular entrepreneurial industry in 26. In addition, the catering industry has always been popular with entrepreneurs because of its lowest investment threshold and the strongest explosive force. According to the analysis of catering industry experts, the most profitable projects for catering at this stage are breakfast shops, leisure drinks shops and snack bars with Chinese characteristics. Breakfast shops and leisure drinks shops have the advantages of low cost and quick recovery. The average investment cost is 2,-1, yuan, and the average net profit is 25%-35%. Generally, the investment can be recovered from June to September, so it is the first choice that many entrepreneurs should consider.
industry experts suggest that it is not easy for these two types of stores to achieve better performance in a short period of time at this stage, and even it is not easy to survive in some particularly competitive areas. Therefore, entrepreneurs may wish to consider joining famous brands to start their own businesses, but they must be extra careful when choosing truly competitive headquarters.
In addition, with the gradual formation of urban construction in many places in China in recent years, entrepreneurs should change their thinking of operating "passers-by" in the past, and should focus on cultivating "regular customers and repeat customers" and creating customer loyalty.
Chinese local specialty snacks have always been favored. Another expert specially recommended: With the improvement of people's living standards in various places, compared with traditional Chinese snacks such as pot stickers and porridge, a "cheap seafood fast-fried shop" with coastal flavor may emerge in 26. Cheap seafood fast-food shops, with a price of 3 to 4 yuan per plate of seafood, can be generally accepted by urban residents, and it is said that business is booming in some cities. However, the cost of opening a store is relatively high, about 2, yuan. However, if it can be operated in franchise chain mode, it can reduce the cost, increase the gross profit and increase the profit space by lowering the purchase price of seafood. Cheap seafood fast-fried shops are generally suitable for opening in night markets or crowded mixed residential and commercial areas.
2. Urban convenience store industry with diversified services
With the steady development of China's economy and the accelerated pace of life, the convenience store industry with diversified services has developed rapidly in a few developed cities such as Shanghai, Beijing and Shenzhen, and even the daily turnover of some convenience stores has reached more than 1, yuan. However, the whole convenience store industry in China is still in the take-off stage. There are indications that convenience stores with diversified services will be the focus of retail development in most areas of China in the next stage.
according to the development experience of foreign convenience store industry, the basic condition for the development of convenience store industry is that the per capita income of the region reaches 3 USD. At present, the per capita GDP of first-tier cities in China, such as Shanghai, Beijing and Guangzhou, with a population of more than 5 million, and second-tier cities, such as Shenzhen, Suzhou, Wuxi and Hangzhou, has exceeded $3,. That is to say, the above cities have a large-scale environment for developing convenience stores, and the market space is very large.
the scale of convenience store industry is far from saturated in China. Take Beijing, an economically developed city, as an example: from the development law of convenience stores, every 3, people need a convenience store. Based on the population of 8 million in Beijing, Beijing needs at least 2, convenience stores. According to the statistics of Beijing Municipal Commission of Commerce, there are only over 3 convenience stores in Beijing at present, and there is still a lot of room for development.
the important difference between modern convenience stores and traditional convenience stores or grocery stores is their diversified services. Industry insiders suggest that under the current fierce competition in the overall commercial retail industry, traditional convenience stores or grocery stores can no longer achieve the advantage of "cross-industry competition" by selling goods, so entrepreneurs should expand their service functions in their own stores. For example, the world-famous convenience store "7-11" has continuously supplemented its services according to customers' requirements for many years, and expanded a number of 24-hour convenience services including express delivery, deposit and withdrawal, faxing, collecting utility fees, booking tickets and air tickets, and developing films on behalf of customers.
3. Health service industries such as drug stores and health food stores
With the improvement of the knowledge level and income level of China people, people are paying more and more attention to the concept of health, so drug stores and health food stores closely related to people's health are good entrepreneurial directions in Qian Jing.
judging from the investment threshold, the investment threshold of general drug stores or Chinese medicine stores is more than 5, yuan on average, with a gross profit of about 35%, which is suitable for entrepreneurs with sufficient funds to develop for a long time.
Health food stores are divided into natural health beverage stores and health food restaurants that emphasize health preservation and dietotherapy. The latter has a higher opening cost, with an average of about 4,-6, yuan. However, the investment threshold of healthy beverage stores is relatively low, and the average cost of opening stores is about 1,-15, yuan, which is not only easier to enter the business, but also the gross profit can be as high as 6% at present. Once successful, it will be the fastest in the health concept industry.
4. Clothing industries such as processing, wholesale and retail
Clothing and textile are a pillar industry that provides China with more than 9% GDP and more than 25% foreign exchange income every year, and China's textile and garment exports account for 1/5 of the world's textile and garment exports. "The Buddha depends on gold and the man depends on clothes", and today's China people "all have a love for beauty", so there are huge business opportunities in the clothing industry in cities all over the country.
take the children's wear market as an example. According to statistics, there are currently 38 million children aged -16 in China, and the annual consumption demand for children's wear is around 8 million. The authoritative organization predicts that in the next few years, the children's wear market in China will still increase by about 8% every year, which is one of the most growing markets in China.
from the perspective of personal investment and entrepreneurship, one way to start a business in the clothing industry is to set up a clothing processing factory or studio to process clothing. The most critical point is that the design must keep up with the trend, otherwise it will not be very competitive. Second, clothing can be sold in the market, wholesale or retail.
For entrepreneurs with little capital, opening a clothing retail store to complete the accumulation of original capital is the first step towards success. Entrepreneurs with a certain amount of funds can open small sales companies as sales agents for clothing manufacturers or enter the clothing wholesale market.
There are several advantages in investing in the stalls in the clothing wholesale market: 1. The stalls in the wholesale market are fixed, which saves the renovation investment of entrepreneurs; 2. Clothing stalls gather, with rich customers, and it is easy to learn from peers in other stalls and sum up lessons. But competition is inevitable, so sales pressure is also the biggest difficulty in investing in stalls in the wholesale market.
5. Cosmetic care, slimming and other beauty industries
In the past, most people wanted to start a business, but from the recent survey of joining the business exhibition, it was found that the proportion of women and men wanting to start a business has jumped to 1: 1. Among other factors, the increase of women's willingness to start a business is also due to the fact that many women have seen business opportunities such as "make-up care" and "slimming and beautifying" specifically targeting their same sex, such as Qian Jing.
Women's "beautiful industry" has great opportunities to make money. Women who may care about buying food for one or two dollars are not soft in spending money in order to make themselves more beautiful. Especially in recent years, the concepts of makeup care, slimming and beauty have been constantly promoted by the mass media, which has aroused almost every woman's natural desire to love beauty, and thus stimulated the rise of the female beauty industry.
according to the statistics of trade associations, the current beauty industry market in China is about 3 billion yuan per year, and the beauty economy is increasing at an average rate of 15% per year, which far exceeds the growth rate of GDP.
high profits, huge market and countless new beauty products, high-tech nursing instruments and high-tech slimming equipment come out every year, which bring huge business opportunities to the beauty industry. China Beauty Economy Annual Report points out that China's beauty economy is becoming the fifth largest consumption hotspot of China residents after real estate, automobiles, electronic communication and tourism.
(1) Beauty salons focusing on cosmetic care
With the improvement of women's economic ability and the renewal of consumption concepts, various new cosmetic care concepts are changing the lives of women in China every day, and new terms such as skin rejuvenation, manicure, scalp treatment, SPA, giving up guests, etc. attract many female consumers to make bold attempts.
According to insiders, there used to be two or three beauticians and two or three beauty beds, and the investment of at most tens of thousands of yuan could make a beauty salon with makeup care as the main part. However, with the development of the beauty industry, it takes an average of 6,-9, yuan to invest in a competitive commercial beauty salon, and its entry threshold has been greatly improved. However, due to its high profit return, if the business is on the right track, the investment can generally be recovered within two years.
(2) Beauty salons focusing on slimming and beauty
At present, the number of people who need to slim down in China is still rising. According to the survey, more than 7% of women are dissatisfied with their bodies. Therefore, the slimming and beauty industry has great business opportunities.
with the development of society, the slimming and beauty industry is no longer limited to the simple face and body beautification. In order to be invincible in the market competition, it is a development trend to help women improve their body and mind in all directions. Therefore, entrepreneurs should combine SPA and beauty lectures in addition to making full use of high-tech instruments and natural nutrients in their stores, which will be the focus of the slimming and beauty industry in the future. Generally speaking, at present, the investment cost of a standardized slimming beauty salon is about 3,-5, yuan, and its gross profit is high, and its investment can be recovered within one and a half years after normal operation.
6: baby products industry in the form of specialty stores
how big is the baby products market? According to the statistical announcement issued by the fifth census, there are 16 million newborn babies in Chinese mainland every year, and there are about 69 million infants aged -3, among which the number of infants aged -3 in cities exceeds 1 million, which is equivalent to the total population of Australia.
According to the analysis of market data, the average monthly household consumption of neonatal products in cities in China reaches 9 yuan. Coupled with infant consumption in rural urban areas, the infant products market in Chinese mainland will exceed 1 billion yuan every year.
There is only one child in a family, and the child is the axis of family consumption. Parents pay special attention to the safety, education and personalization of products when choosing clothes, toys and other commodities for infants, which makes parents naturally set their eyes on the specialty stores for infants and young children or the counters in their big shopping malls. Therefore, some brand children's products with good quality and moderate price will become the mainstream of the baby products market in the future.
At present, the starting point for investing in domestic brand baby products stores is already high, which should be around 15,-25,. However, due to the brand monopoly management, the quality of goods can be strictly guaranteed and the profits are relatively rich.
However, entrepreneurs must pay attention to the fact that the products in branded baby products stores are expensive and easily restricted by the regional consumption level, so they should be especially careful when choosing the site, and generally they should be located near high-end or mature communities.
7: Early childhood education industry
More than half of urban families in China spend more than 2% of their total family income on children every month, and 44% spend between 5 yuan and 1 yuan on raising children every month.
Take a city in Beijing as an example: for a family with a monthly income of 1,5 yuan, the monthly consumption of children is 532 yuan; Families with a monthly income of 5, yuan spend 1,135 yuan on their children. If 3% of each child's monthly consumption is used for education consumption, the early childhood education market in a city in Beijing will reach tens of billions of yuan every year.
It is a common mentality of parents in China to aspire to success for their children. In order to get ahead, many parents think that "it is worth spending more energy and money". Therefore, early childhood education is setting off a new upsurge in the whole country, and art classes, dance classes and piano classes have been set up in various places, and the business is very prosperous.
The threshold for investing in early childhood education institutions is about 1,-2, yuan on average, and the location is more suitable for children's palaces, children's playgrounds and schools. Choosing teachers who are familiar with children's psychology and have certain practical experience is the key to winning in this industry competition. However, as long as the business is on the right track, future students need not worry at all, and they can fully recover their investment within one and a half years.
8: Adult on-the-job education industry
With the intensification of market competition and the increase of unemployment among college graduates, more and more on-the-job office workers feel unprecedented pressure. In order to find or keep a good job or a good salary, more and more adults in China are participating in on-the-job education, and adult education industries such as weekend training classes and night school "charging classes" are growing day by day.
Adult education can be divided into two concepts. One is a cram school for office workers to cultivate their second specialty, such as English, computer knowledge or entrepreneurial knowledge. The second is to take advantage of weekends, such as flower arrangement art classes and ballroom dancing training classes, which are aimed at the personal interests of adults.
At present, the former has great business opportunities, with an average investment threshold of 1, yuan, which is more suitable for opening in business districts such as office and business districts. Teachers are the key to success. As long as the reputation is established, the business will be endless.
9: Articles and services for the elderly
At present, the market demand for articles and services for the elderly in China is 6 billion yuan per year, but the products and services provided for the elderly are less than 1 billion yuan per year. The huge gap between supply and demand makes the industry for the elderly "have unlimited business opportunities".
according to the international standard that the aged population over 6 reaches 1% and the aged population over 65 reaches 7%, China has entered an aging society since 1999. At present, China has become the country with the largest number of elderly people in the world, with the number of elderly people over 6 reaching 14 million, accounting for 11% of the total population.
At the same time, the consumption power of the elderly in China is considerable. According to the survey, at present, about 45% of the elderly population aged 6 to 65 in Chinese cities are still employed; However, 42.8% of the urban elderly have deposits, and the pension alone will increase to 838.3 billion yuan by 21. The consumer market for the elderly should be a huge market in reality.
At present, China's elderly products and services industry has just started, involving pension institutions, health care products, tourism, real estate and other fields, and special products and services in all aspects are still in urgent need of development.
1: automobile after-service industry
The automobile after-service market refers to the period from the date when a consumer buys a car to the date when it is scrapped several years later.