The whole family made the Shanghai store fully profitable in 2008, and the expansion speed 20 19 years ago was even more amazing.
This is due to the family's exquisite polishing of the single-store model, taking the transparent area as the main strategy, first occupying Jiangsu, Zhejiang and Shanghai to increase its share, and then expanding in the whole country. Such a prescient strategy is often imitated by future generations.
On the strategy of opening a store, we benefited from self-built supply chain and logistics system, and then invited a large number of franchisees within the scope of distribution, which reduced the cost and improved the efficiency of opening a store.
Although the profit and expansion speed of the whole family are considerable, problems have followed. In 20 19, the Japanese family sued the China family, demanding to give up all the shares because of undisclosed interests and no profits.
According to the requirements of cooperation, China's family needs to pay the use fee and share-based profit share to the Japanese family when they open a shop, while the latter claims that the former has not paid the authorization fee in July and refuses to provide them with business data.
Although it is considered by the industry that it is only a dispute caused by the uneven distribution of benefits, the expansion speed of the whole family began to lag behind, and according to the list of the top 100 convenience stores in China in 20021year, Rosen has replaced the whole family and ranked first.
FamilyMart, a convenience store brand,/kloc-0 was founded in Japan in 1972. 1August, 988 18, FamilyMart entered the Taiwan Province area of China and was established in Zhongshan District of Taipei, which was jointly established by Japanese Familymart and Taiwan Province Hefeng Enterprise Group. Since FamilyMart's parent company authorized the introduction of convenience store management technology to enter the Taiwan Province market in China, franchise stores have been the main mode of operation since its establishment.
For convenience stores, different from the management ideas of supermarkets, convenience stores should pay attention to guerrilla warfare, be small and beautiful, do not need everything, but try to meet the daily needs of consumers. If you want to know more about the process and conditions of opening a convenience store, you can click on yourself to open a convenience store as the boss.