I believe that early this morning many people were suddenly brushed by the news, for shrimp music app, I believe that there are many people do not even know, and there are many people know that expressed surprise. Only those who are still using this app received an official notification before this. Whether you have used, or heard of this app. we will help you run through it today.
Just such a once dominant, why suddenly announced the closure? The reason for the closure is actually many, there are management decision-making problems, there is the direction of development and so on. But the main reason is still losing the copyright war.
In 2014, QQ Music started a copyright war with Ocean Music's Cool My Music and Cool Dog Music, and Ali Music's Shrimp Music and Everyday Listening, which opened up a copyright war on music resources. At a time when other music software gradually began to pay attention to copyright. Shrimp music instead began to do the Ali Planet, and Ali Planet is a set of audio and video, entertainment, artist fan interaction, shopping and marketing, brand promotion in one of the powerful comprehensive entertainment trading platform.
Because shrimp music lack of music copyright, have no choice but to shelve the songs without copyright. Gradually, only the part of the people who used it at the beginning of the first time are using it, but also back to the original model. But it is no longer the same era.
And in today's world, a music program that doesn't play the music people love is not going to make it to the next level. No one uses it, which means no revenue, and shutting it down is the best way to stop losing money.