I know that truthful yogurt has no additives. I remember it is sugar-free. I have tasted a box before. Without honey, it was a bit unpalatable. It tasted sour and astringent. On the contrary, Jane Eyre's sugar-free naked yogurt, even though it does not contain sugar, still tastes very pure and milky ~ probably because it has no additives and is 100% fermented raw milk ~