As a copywriter, what you need to do is to read more articles and read good articles. Reading at Ten o'clock, a WeChat official account article, is very good, with depth and feelings, and at the same time, the layout is concise and clear, without some messy typesetting in WeChat official account. It is a pure text WeChat official account and involves a wide range of fields.
Suitable for all types of copywriting learning.
2. Visual sense
Visual sense is the largest of WeChat official account's tubas. It's not just talk, but really done. Basically, 6-7 pictures and texts can be published every day, and the content of each article is very meaningful, not just for the purpose of writing articles. I suggest you learn how to write your own type of articles.
III. New Media Classroom
This is a lecture in WeChat official account. Occasionally, there are free courses. My suggestion is that there is no need to spend money on free courses. As a copywriter, you need to understand that you need to be proficient in not only writing articles, but also using PPT, EXCEL and other software, and PPT is not a simple software. If you don't even understand the rules and key points in the industry, how can you tell your boss how experienced you are in the future? How to raise wages? Many times, the level of PPT is even directly linked to salary.
IV. Xiumi
Xiumi is a typesetting website. Copywriting and typesetting have long been inseparable, so learning other people's typesetting styles or using typesetting templates is also one of your necessary courses. The typesetting mode is endless, and new typesetting modules emerge one after another. It is recommended to check whether there are any new components available every day.
V. Zhihu
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Copywriting can not pay attention to the above, but we must not ignore Zhihu. Although Zhihu has declined slightly in recent two years, it is undeniable that Zhihu is still a platform with the most dry goods, and there are many talented people and big coffees everywhere. No matter what industry you are a copywriter, you can find professional knowledge and needed arguments and arguments in it, which can be said to be very suitable for copywriters to browse frequently.
VI. Luo Ji's thinking
As one of the earliest people who became famous and made a fortune by new media, Luo Ji's uniqueness is really worth learning. Remember to listen to the pronunciation every day, which is of great help to the future development of copywriting and the trend of the industry. Don't think that you can be a copywriter all your life, so you will only stand still.
VII. Minions Science and Technology
All of them are dry typesetting, and the data analysis is given from the technical level, which is very suitable for copywriting learning. It often introduces all kinds of novel and eccentric gameplay, which can open up thinking and break the rigid model. If you look at it often, it will help to develop new ideas.
8. Pay attention to some soft articles you like, WeChat official account.
This will be searched according to your industry. Now there are many and complicated WeChat official account, and there are always WeChat official account suitable for your industry. Pay more attention to them, which will greatly improve the writing level of copywriting.