Bubble tea is one of the "bubble black tea" cultures in Taiwan Province Province. Although only cassava rice balls are added to milk tea, it has become one of the most representative drinks and snacks in Taiwan Province Province.
Composition:
At present, the bubble tea sold in the market is mainly composed of non-dairy creamer, pearls, fruit powder and water, and does not contain milk, so there is no need to worry about the health problems caused by melamine. The main components of non-dairy creamer are hydrogenated vegetable oil, emulsifier and sodium caseinate.
Pearl is mainly composed of cassava powder or sweet potato powder (potato powder) and food additives. The main components of fruit powder are non-dairy creamer, pigment, raw fruit powder, spices and glucose, and some use sweeteners. Of course, there are also many milk teas made of fresh milk. Citizens can eat with confidence.
Extended data:
Marketing:
1. Bubble tea pays great attention to color and taste. We can give it some poetic names, such as summer feelings, golden branches and jade leaves, the taste of first love, forgetting the water of the year and so on. Let tea drinkers enjoy it psychologically while tasting it.
2. Pay attention to the popularity of the price. The price of a drink is between two and five yuan. Adding pearls depends on the local average consumption level by one or two yuan, which is suitable for mass consumption.
3. It can also be directly packaged and sold in supermarkets and shopping malls. If you mix it with homemade jelly, homemade juice, and all kinds of homemade cold drinks and beverages, you will get more benefits, and the items will be richer and more distinctive!
There are many kinds of marketing methods, such as joining, opening your own shop and selling with trolleys. The operation mode can be flexible and diverse, and the product quality can be divided into high, medium and low grades. The purchase price of milk tea raw materials can naturally be divided into high, medium and low grades.
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