2. Youku was founded by Gu Yongqiang on June 2, 20061day, and officially launched on February 2, 20061day. Youku is now a video platform under the big Youku business group of Alibaba Culture and Entertainment Group. At present, Youku and Tudou two video platforms cover 580 million multi-screen terminals, and the daily broadcast volume is11.80 billion. They support three major terminals: PC, TV and mobile, and have various content forms such as copyright, co-production, self-made, self-channel, live broadcast and VR. The business covers members, games, payment, intelligent hardware and artist brokers, from content production, publicity, marketing, derivative business to fan economy, and runs through the whole link of culture and entertainment. On 20 161February 2 1 day, youku announced the launch of a brand-new brand identification system.
3. Youku.com has world-class venture capital support, and it is one of the few websites in the domestic video field with an investment of more than RMB 1 100 million. Investors include SutterHillVentures, the oldest venture capital firm in Silicon Valley, FarallonCapital, one of the largest investment funds in the world, and ChengweiVentures, the only evergreen fund in China. The strength of these investment institutions is strong, and their characteristics are abundant funds and foresight, which provide sufficient ammunition for Youku's steady and orderly long-term development strategy.
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