First, the results.

I open fresh milk bar 5 years, the current national training students also have 100 stores, and the success rate of more than 60%.

This article, I will share with you in detail the business concept of fresh milk bar, so that you start a business success rate increased by more than 1 times. (You can like the collection, easy to access at any time in the future)

I have to say, blindly opened the store, the collapse is really no loss at all.

This group of entrepreneurs, not willing to think, just look at others to make money, naive thought they can also make money, and even do better.

Any industry, there are money-making and money-losing. Only when you find the right program for you can you make money.

The project of fresh milk bar, community store-based, most of them are opened in front of the neighborhood, surrounded by schools, business is the best. If you choose to join, the investment is probably between 15 - 25 million. If you learn the technology to open your own store, 6 - 100,000 can be opened up.

The products of fresh milk bar are mainly pasteurized fresh milk and handmade yogurt.

Some stores have more products, constantly upgrading, such as my store, the current products are pasteurized fresh milk, old yogurt, fruit yogurt, handmade yogurt, fruit salads, yogurt ice cream, warm yogurt, grains yogurt, 0 kahuna yogurt and so on series.

This kind of store is mostly in the afternoon when the students are out of school is the peak time, the other time is relatively idle, the individual shopping district is more people, will be open all day.

And this kind of store is doing business with old customers, the first part will be a little hard to maintain good customer relations, the later part is very easy.

The above is to open the milk bar notes, if you feel no problem, you can continue to look down.

Fresh milk bar this industry, in addition to franchises, other than their own store, are a copycat.

If the careful observation of friends, should be found, most of the fresh milk bar products, only pasteurized fresh milk, old yogurt, hand-cranked yogurt, fruit-flavored yogurt these models.

Just opened the store, customers taste more, business may be very good, but a few months later, the customer has been tired of drinking, but your products are still only a few, sales naturally decline.

I've been running a milk bar for five years, and every year I update a few products, and I develop different products for different groups of people. For different groups of people, I design the packaging that this group of people like.

Currently my store products are pasteurized fresh milk, old yogurt, fruit yogurt, hand-cranked yogurt, grain yogurt, warm yogurt, fruit fish, yogurt ice cream, purple rice yogurt, cinnamon rice brewed yogurt, 0 sugar yogurt and so on the series, the product covers all age groups, and every year to keep updating, so no matter when the customer to come, you can buy a different product.

Fresh milk bar products, are high repurchase rate, so do the business of old customers.

Many stores open in the pedestrian street, shopping street, this place, the crowd is very mixed, basically retail-oriented, few customers every day repurchase.

If you open in front of the community, the school entrance to such places, is not every day is an old customer, business is also very stable.

Many first-time entrepreneurs, will use their own perceptions to judge the customer, always thinking that cheap can be thin.

Thin margin thinking is not suitable for brick-and-mortar stores, only mass-produced factories can play this model.

The physical store must have a profit, rent, labor, utilities, operations are your costs, you have enough turnover, can afford these costs, can have a profit.

Once the hard work does not make money, you yourself will give up, simply do not need to be said.

This reason I put in the last say, because it is also the most critical point. If the mentality is not good, it is really not recommended to open a store.

After opening the store you encountered very many problems!

For example, the financial chain is broken, how do you solve it?

Employees leave, so you can not operate normally, how do you solve?

Enter peers and you malicious competition, how do you solve?

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There are very many other problems, you just can do to meet any problem, can be calm, dare to face, and to solve these problems, you can go to open the store.