First, the brand has not been chosen. Choosing a brand is too important for opening a burger joint. If a merchant chooses a brand that is not well-known and is surrounded by some well-known brands with good reputation, then it is difficult for the store to compare with those big brands in popularity. The less popular it is, the less customers will patronize it. This vicious circle may eventually lead to the closure of this hamburger restaurant.

Second, the position is wrong. It's best to open a hamburger shop in a crowded area. After all, the flow of people will greatly affect the performance of a store. If the business of a hamburger restaurant has been bad, the reason may be that the store location is not good. It is best to choose a place with a large flow of people and young people and children as the main consumers.

Third, the price is not appropriate. Price is the concern of most people. Whether hamburgers are delicious or not is one thing, and whether they are affordable or not is another. If the price is too high for consumers to accept, sales will naturally decline. Of course, the price is relative. For example, the same price is high in second-tier cities, but not necessarily high in first-tier cities. Therefore, the product price must be determined according to the local consumption level, otherwise it is easy to scare away customers.

Fourth, poor management. Generally speaking, the size of Hamburg stores is large or small, but regardless of the size of the store, investors need to operate and manage with care. If even managers are sloppy in their work, then employees will not care about the details of their work, which will form a bad atmosphere. Without a perfect management system, investors will be confused and even cause some unnecessary losses.

You can refer to the six-step joining method.