How to cultivate and improve aesthetic ability?
Here are several methods for you: We all say that the eyes are the windows to the soul, use your eyes to discover beauty.
So let’s first discuss how to look at it?
1. Reading books 2. Watching exhibitions You can watch different forms of exhibitions, such as graphic design exhibitions, industrial design exhibitions, landscape painting exhibitions, clothing exhibitions, etc.
Experience beauty in different forms.
3. Watch movies Movies are actually an audio-visual combination, and many scenes in the movie are carefully designed.
For example, Audrey Hepburn's movie "Funny Face".
The composition of some of the scenes captured here were carefully thought out.
Like the first picture, there is a person walking behind Hepburn, and the colorful flying balloons on the black and white film combine to make it lively and lively.
Here I took a screenshot of a certain frame and adjusted the color of an old woman's clothes.
In Picture 2, the brightness and saturation have been increased, and the hue has also changed slightly. The old woman appears more abrupt in the picture.
In Picture 3, the old woman's clothes are darkened and the brightness and saturation are reduced. This adds a gloomy flavor to the picture, making people feel that the old woman is not kind enough.
In the original picture, the contrast between the red and blue clothes of an old woman and a child increases the interest of the picture. The similar brightness and saturation make the picture look more comfortable and harmonious.
4. When looking at materials, I will log in to Petals every day and collect good materials.
For some things that are difficult to collect petals, such as source files in PSD format, I will create a local material folder and save them in fonts, icons, banners, etc.
Next, let’s talk about listening more: 1. Listening to concerts, concerts, and participating in related societies like us attending a concert.
The songs also have ups and downs, layers, and emotions.
Some singers are very explosive and can ignite the enthusiasm of the audience instantly.
Some lyrical songs can also impress the audience very well, arouse many of our thoughts and emotions, and cause excitement.
We can think deeply about how we are ignited and moved.
In addition to listening to songs, we can also look at the singer's appearance, the design of the stage, and the changes in lighting, so as to absorb inspiration and apply it to work.
2. Listening to industry professionals’ sharing and participating in some industry activities will help us get to know more people in the industry. The exchange and collision of ideas will broaden our horizons.
Sometimes it may be a word from a senior in the industry that suddenly clears up your long-standing confusion.
Guests who can share on stage generally have a higher perspective on things and their aesthetic ability.
Then there is the multi-smell: 1. Experience food. This photographer likes to take pictures of food in a small and fresh way, and the composition is also very special. He uses related objects to enhance the atmosphere, which gives a feeling of relaxation and joy, making people feel that eating such food is a joy.
It’s a very happy thing and I feel that life is beautiful.
2. Go out and get close to nature.
For example, listen to the chirping of birds and smell the fragrance of flowers.
After all, we humans have always lived in nature, and countless items that appear now are all inspired by nature.
You can incorporate your feelings about nature into your designs to form your brand story.
In my spare time, I will observe the process of a pot of flowers from sprouting to withering. This process will trigger a lot of thoughts about life in you.
Or look at the scenery in front of you.
You will find that the beauty presented in the same place at different times and under different weather will be very different.
The next step is to practice more.
Theory always needs to be combined with practice. During the hands-on process, you will find more problems, and the process of solving problems also greatly promotes growth.
When I have free time, I will also try some exercises that I am interested in or that I need for my work. These are very early exercises.
With more practice, quantitative changes will lead to qualitative changes.
I haven’t accumulated enough in this area myself.
After a lot of practice, or during practice, you need to think more.
On the one hand, we need to study more other people’s works. Why is it widely accepted and respected by the public?
Analyze the reasons behind it.
For example, pop art like Yayoi Kusama and minimalism like Kenya Hara.
Finally, your attitude matters.
Why do we appreciate Japanese and German designs?
I think they think independently, are focused, rigorous, confident, pay attention to details, and have self-pursuit. These qualities or work attitudes have made their designs possible. This can also be said to be the so-called ingenuity.
Our contemporary generation is more impetuous now, and not many of us can calm down, focus on one thing and stick to it for a long time.
Like our ancients, the aesthetics during the Tang and Song Dynasties were quite high, and many aesthetically pleasing works of art appeared.
Many of us like to use Apple products, and a large number of us do it out of a mentality of showing off and following the trend, but its products are indeed great.