1. Recommended live streaming platform: Taobao Live is the birthplace of the trend of live streaming. Although it is not an independent App, it is just a function within Taobao. The largest product category of Taobao Live is clothing, followed by beauty.
, again maternal and child, food, jewelry, etc.
2. If you compare the two, it is recommended to choose a Douyin account for live selling, which can drive large traffic and bring more revenue.
Each has its own characteristics.
Targeting customers Kuaishou targets customers: Kuaishou’s user positioning is “average people in society”.
The distribution of fast users in second- and third-tier cities is determined by China Sunflower Society.
3. Which platform is better for live streaming sales? I personally think Kuaishou is pretty good. I have friends who use it and they also think it’s good.
In terms of user and traffic accumulation, the Kuaishou platform has a large user base and high user stickiness, which has laid a good foundation for live streaming sales.
4. Live streaming selling platforms, the most common ones include Taobao Live, Mogujie Live, and Kuaishou Douyin. Of course, NetEase Kaola Live and Xiaoe68a847a686964616f31333433623133 Hongshu Live have also recently gained the momentum to pursue their victory.
As for which one is better, it is difficult to make a horizontal comparison. I can only say that each one has its own characteristics.
5. Short video platforms, such as Kuaishou and Douyin, have relatively large traffic and have become the first choice for novices.
But for novices, it is very difficult to convert platform traffic into your own traffic and then into sales.
It is better to honestly choose a platform that specializes in live streaming sales, such as Taobao Live, Yiyang Direct Shopping, and Youzan Live.
6. Which one is better, Kuaishou or Douyin, for live streaming sales?
Then I think Kuaishou is better. I always watch Kuaishou live videos to buy things.