1, there are not many housewives who stay at home in China.
because it can't coincide with the program of the travel channel (the travel program will introduce a large number of local delicacies), the main program of the food channel should be based on teaching everyone to cook delicious food. However, there are not many housewives/husbands who are idle at home in China, which makes the audience of such programs not very large. Most of them are dual-employed, and both husband and wife have to go to work. At prime time in the evening, couples or family members who are tired all go to relax and entertain, so the food channel is not impossible.
2. China lacks a social culture with food as a tool.
Although China people like to eat and drink, they don't like to entertain their neighbors at home. The main choice is restaurants. Obviously, restaurants are professionals, and they don't have to watch food channels. In the community culture of Europe and America, there is a strong social culture with food as a tool. Every family will bring their own food to a neighbor's house or a friend's house for dinner, so that housewives have the impulse and desire to cook food. Therefore, housewives in China have no strong desire to cook delicious food, and the praise from their families is far from enough.
3. There is already a food channel, but it is limited to digital additional programs. So far, there is no way to open it, or a national food channel via satellite. The reason is that at present, the competition of commercial TV in China is extremely fierce, satellite resources are monopolized by the state, and advertising is the only profit model. All TV stations or production companies strive for ratings by producing comprehensive programs and TV dramas. They will not send a professional channel to the satellite signal to participate in the war because they have no bottom. Maybe one day there will be a non-profit TV station, and the food channel may be on the star.
4, the TV audience has not reached the narrow and comprehensive level (that is, the market is narrow, but there are many varieties), and the current situation is wide and single. There is no multicultural atmosphere in China, the homogenization of TV viewers is very serious, there is no room for TV market segmentation, there are still too few professionals or people who are only interested in a certain field, and food channels cannot win enough audiences.