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International cooperation of Beijing Hualian Group Investment Holding Co., Ltd.

Hualian Cafe Family Restaurant

On November 14th, 27, Beijing Hualian Group signed an agreement with the famous British company COSTA, and both parties jointly established a joint venture company-Hualian Cafe Family (Beijing) Restaurant Management Co., Ltd., and the joint venture company obtained the right to franchise COSTA brand coffee. The joint venture company plans to open 3 COSTA coffee shops in Beijing, Tianjin, Hebei and Northeast China in the next few years.

COSTA is a large coffee retailer in Britain, with more than 3 years' experience in coffee business. COSTA*** has 9 coffee shops, of which 64 are in Britain and 26 are located in Europe and the Middle East.

FAUCHON

In 26, Fauchon, a famous French high-end food store in Europe, signed an agreement with Beijing Hualian Group to establish Beijing Hualian Fusong Commercial Co., Ltd. as a joint venture. Its flagship store is located in Xinguang Tiandi, a luxury commercial center in the CBD business district of East Chang 'an Street in Beijing, which deals in French Fauchon brand food, red wine, coffee and tea with a history of 12 years, as well as bread, cakes and chocolates made and sold on the spot.

Fauchon Company is located next to Madeleine Church in Paris, France, with a history of 12 years. Founded by Auguste Fauchon in 1886, Fauchon is a world-famous special food sales company, which stands at the high point of French gourmet cooking. Today, Fauchon has become synonymous with authority, quality and innovation. Fauchon has 65 sales stores all over the world, which are popular in 33 countries and have an annual sales of 1.6 billion euros. Fauchon's products are dazzling, including 17, kinds of related products such as cakes, jams, black tea, fruits and four-season vegetables. Fauchon is a world-class comprehensive food store. For tourists, Fauchon has long been a showcase of French exquisite desserts.

Kaide Commercial Company in Singapore

On January 4th, 25, Beijing Hualian Group and Kaide Commercial Company, a subsidiary of Guardian Group in Singapore, signed a cooperation framework agreement to jointly develop and manage shopping centers in China, and the two sides successively signed cooperation agreements on Beijing Anzhen, Wangjing, Xizhimen Xihuan Plaza, Inner Mongolia Hohhot Jinyu Shopping Center and other projects. Beijing Hualian Group has become an important investment partner of Guardian Group in China. The Singapore government pays close attention to and supports the cooperation between the two sides. Singapore Deputy Prime Minister Huang Gencheng personally attended the unveiling ceremony of Jiamao Shopping Center in Xizhimen, Beijing.

Taiwan Province Xinguang Mitsukoshi Department Store

In April p>27, the "Xinguang Tiandi" senior department store jointly established by Beijing Hualian Group and Taiwan Province Xinguang Mitsukoshi Department Store in Beijing CBD business district was grandly opened. "Xinguang Tiandi" is a high-grade department store with the largest single area in Chinese mainland, and 1, famous brands from all over the world are listed simultaneously with new york, Paris and other cities.

international business partners

1. Over the years, Beijing Hualian has maintained a good cooperative relationship with many internationally renowned companies and brand suppliers, which is pioneering, mutually beneficial, learning from each other and sharing achievements. The R&D institutions established in cooperation with Procter & Gamble, Unilever, Coca-Cola, Johnson & Johnson, McKinsey and other companies have continuously produced fruitful results, which has played a positive role in promoting the core competitiveness of Beijing Hualian.

2. Since 23, Beijing Hualian has made use of the superior commodity resources of international partners to hold various commodity festivals with exotic customs and cultural characteristics in department stores in Beijing. Among them, the Australian Commodity Culture Festival with Australian style, the Indian Commodity Style Plot with South Asian style, the Thai Commodity Festival with Southeast Asian style, the South African Commodity Festival with African style and the Spanish Commodity Festival with European style have achieved great success and won the favor of the general public. Beijing Hualian has been purchasing agricultural products from Taiwan Province since 21, and it is the earliest retail enterprise in Chinese mainland to sell agricultural products from Taiwan Province.

3. Beijing Hualian, which is innovative and full of vitality, is increasingly attracting the attention and favor of the world retail industry. In 26, Beijing Hualian was elected as the only China retail enterprise member of the International Department Store Association.

4. Beijing Hualian, together with its partners, actively participated in social welfare activities. On April 1th, 28, Procter & Gamble and Beijing Hualian held a donation ceremony of "Snow Disaster is heartless, Beijing Hualian Procter & Gamble hopes to do it". The two companies * * * jointly funded the renovation of the school building of Beijing Hualian-Procter & Gamble Hope Primary School in Tunlin, Baiji Township, Yongning District, Nanning, to improve the living and learning environment.