Can I do community group buying by myself?
I don’t know if the friend who asked the question is going to do it as a side job or as a main job?
Here I share my experience as a community group buying leader for two years
Receiving goods during the epidemic
Background
Third line In a small county town, there are no physical stores. The second floor of a residential building in the community has its own main business, and community group buying is done as a side business.
The basic situation of our community: The community is relatively small, with two units and five buildings. There is a chain supermarket in the county at the entrance of the community, and there is a vegetable market about 600 meters away.
What platforms do I have access to? How about the quality and after-sales service? How to apply for settlement?
The platforms I have worked on include Xingsheng Youxuan, Duoduomaicai, Taocaicai, Chengxin Youxuan (the one in this area was closed last year), and Stupid Donkey (the local one in Xi'an has run away). Only the top three are left
Product quality? TaocaiCai>Xingsheng>Duoduo
Commission: Xingsheng is relatively stable at about 10%, and there is no activity to attract people; TaocaiCai is now basically 5 Around %, there are activities to attract people; Duoduo’s commission is particularly low, and it focuses on activities to attract people.
In terms of professionalism, Xingsheng is the best. There are fixed drivers every day. Drivers can basically respond to shortages. After-sales service is only handled manually by Xingsheng, which is more flexible in handling after-sales.
How to apply for group leader? Search the WeChat mini-programs of Xingsheng Youxuan, Taocaicai and Duoduomaicai stores to see the group leader’s arrival
Taocaicai’s entry
Xingsheng Youxuan’s entry
Regarding building several platforms, my opinion is that you can open a few more according to your own situation. Try it for a few days to see the delivery time, after-sales situation, and order status. In the end, you will be left with three platforms. 1. Because you Later, you will find that no matter how many platforms you open, it will always be those people who don’t like shopping on the platform. No matter how many platforms you open, they will still not buy. 2. If you open too many platforms, you will find that you spend the whole day checking and picking up goods, but you don’t make much more money overall.
Preparation work
1. Foldable trolley for easy pickup (I don’t have a store pick-up point here, the driver basically delivers it to the gate of the community and needs to pull it in by myself)
2. If you have a lot of goods, you can prepare a small shelf.
Basic process
After the goods arrive, the goods are sorted and bagged, and the customer picks them up from the shelf at the door of his home (my house has two households with one staircase, and there are cameras at the door, so I put the goods on the shelf at the door. If you don't have this condition, you may need to contact the customer to pick up the goods in time. Some team leaders also have concentrated time to deliver the goods to the door. This should be handled according to your actual situation)?
How to operate and share my experience for reference only
1. First, establish your own WeChat group, because when I did it, everyone was not familiar with this community group buying. I worked in the community square for two days. push.
2. After the group is established, if you don’t mind the trouble, you can set up a points system. Points will be given when you shop. When you reach a certain point, you can give away some small things to increase the stickiness of customers. I have adhered to the points system for more than a year. After everyone developed the shopping habit, I switched to a method where there are free orders from time to time and canceled the shopping points.
WeChat group activities
3. I will talk about the free order activity here separately. This activity is mainly for some platforms that have rewards for winning people. You can follow the rewards of the platform. According to the situation, pick out some vegetables and other things to give feedback to the group friends regularly, so that you can earn part of the rewards and also give some benefits to customers who often purchase them
What I said above is all for sisters who are not afraid of trouble. If you find it troublesome, you can go around it
Lastly, regarding income, due to limitations such as the size of the community, the daily turnover plus various bonus income is basically around 100 yuan, which I think is pretty good as a zero-cost side business.