I. experience environment
product: exploration
product version number: V2.1.5.1
mobile phone model: iPhone 5S
mobile phone system: iOS 9.2.1
experience time: 216.4.29—216.5 .. After logging in, users can evaluate their likes and dislikes by looking at photos. People who like each other will be paired successfully, can chat and establish a social relationship with strangers according to the user's wishes.
2) Product features
The design of left, middle and right columns simplifies the operation process. You can choose whether you like it or not by swiping left and right. The left sidebar is a menu area, and you can choose different functions. The right sidebar is a conversation area, which is used for conversations with your partner and the functions of friends circle, making the interaction easier.
For a deep understanding of the social mechanism of strangers, choosing to explore is a person with social needs. The photos on the home page provide a simple and direct carrier, while labels and interests in sports, music, food, movies, books and tourism can better understand an interested person.
you can choose to block mobile phone contacts to protect users' privacy.
The excellent algorithm ensures that the user's avatar is not from the network, and if the network avatar is used, the pairing will be blocked.
third, demand analysis
from the use process, most users who use the probe are 2-3 years old, and most of them are in the stage from graduation to less than five years of work experience. These people are pursuing the quality of life and have not been oppressed by reality to lose themselves. Especially after graduation, students go their separate ways. After entering the work, there are fewer and fewer friends around them, and the demand for making friends is stronger. I look forward to meeting more friends. On the other hand, some people in this group may occupy the vast majority, and they are bored and lonely in life and are more interested in making friends between the two sexes. Therefore, exploration is aimed at users of this age group, which can meet the needs of making friends and making appointments.
iv. product architecture
v. logical analysis
vi. advantages and disadvantages of products
1) advantages of exploration:
firstly, the functional advantage lies in the simplicity and directness of social interaction, and the social interaction of strangers is basically a process of "willingness-carrier-breaking barriers-establishing relationships". For exploring users, almost everyone is willing to make friends, and photos, as a simple carrier, are simple and rude to determine whether they like it or not from the first impression. If both sides are satisfied, they will establish a social relationship on the basis of sleeping together by breaking down the barriers between strangers. However, if one party doesn't like it, it won't establish a social relationship, and it won't give notice, which avoids the embarrassment after the rejection of other social ways. Secondly, how to prevent female users from being harassed is also very important for social apps. Such as Momo and WeChat, there will always be such a kind of boys who will still send messages to a female user after being rejected. Momo is manifested in the direct sending of messages, while WeChat keeps sending Friend Request or messages. This kind of persistence, which is considered by this kind of men, really bothers the woman, and then it may be lost. Exploration is better in this respect. When two people like each other, they can have an IM one-on-one conversation, but if one of them cancels the match, then the other party can't find the other party, which avoids the embarrassment of being harassed. Of course, you may also miss something because of your passion. In addition, the powerful algorithm ensures that the avatar transmitted by users is as real as possible. When users upload online pictures or star photos, they will remind users and will not push them to others. To some extent, this ensures that users follow the original intention of the product.
The advantage of interaction lies in the simplicity of operation. The core function of the whole software is on the home page. Most of the user's operations are to slide left and right to choose likes and dislikes without complicated clicks to find a hidden function. For the function of the sidebar, there is almost no more than three-level menu, and the clear logic and simple design also reduce the time required for users to familiarize themselves with the software.
2) Explore the shortcomings
Adopt the social mode of brushing face, although it is simple and direct. Everyone likes handsome men and beautiful women, but most of the users are public faces, which will lead to a very embarrassing thing: although a user has not been explicitly rejected, he has never been successfully paired once, which will also make him dissatisfied, and then leave the app.
All the logic of pairing and chatting belongs to the same level, which is easy to bring confusion to users. In fact, users can't understand what will happen if all pairs are unpaired, which may lead to misoperation.
The profile page is so hidden that you can't find it without careful observation that you can click it.