7 Network Planning Essays 1

In order to further promote the development of the "Five Civilizations" creation activities in our school, cultivate a good campus academic atmosphere, and give full play to network education function to cultivate young students’ habits of making good use of the Internet, being civilized and healthy in surfing the Internet. The school has decided to hold a plan for the Campus Internet Culture Festival. The specific plan is as follows.

1. Activity theme

Internet changes life, culture improves quality

2. Activity time

From x month xx to x month xx, 20xx

3. Participants

All current students, student staff, and young teachers

4. Special website

School of Software

(3) Co-organizer: Student Work News Agency

VI. Activity content

(1) Network knowledge lecture

( 2) "Love Nanjing" - Looking for touching video and photography competitions around you

(3) Computer repair and service

(4) "My E home" - Web Design Contest

(5) "E Showdown" - Weibo Application Skills Competition

7. Event Arrangement

(1) Publicity and Launch

p>

Each college should focus on the theme of this Internet Culture Festival, make publicity boards based on the content of the event, and place them in the lobby of the teaching building of the unit. At the same time, it is necessary to make full use of various publicity channels such as electronic screens, windows, banners, and college homepages for publicity and mobilization, and guide students to pay attention to the Internet and actively participate.

(2) Student Jury

In order to encourage widespread participation of students, student juries will continue to be formed to review videography, photography and web design works. Each college Recommend 2 students to participate in the judging panel respectively, and submit the list of students participating in the judging panel and their contact information to the Academic Affairs Office of the School of Software before April 1.

(3) Special activities

1. Hold a network knowledge lecture and the opening ceremony of the 6th Internet Culture Festival. Invite school leaders to participate, arrange work, issue initiatives, and announce the opening. Then, invited network experts from inside and outside the school will give network knowledge lectures to help students further understand network knowledge, make good use of network media, and establish a scientific and civilized network awareness. Please see the on-campus poster for the lecture title, time and location.

2. "Love Nanjing University" - looking for touching video and photography competitions around you. Based on real people and real events on the NTU campus, we look for touching shots around us, shoot inspiring images, convey positive energy, and let the sunshine of love fill every corner of NTU. Each college should mobilize the majority of students to actively participate, select the best from the participating works and recommend 5-8 electronic versions of the works (parts). Based on the college, the works should be submitted to the Academic Affairs Office of the School of Software for selection before April 20. .

(1) Work requirements: The scenes of photography and video must be at Nanyang Institute of Technology, and must be real people and real events; the work must provide a concise text description; the content of the work must be healthy and positive; the work must pay attention to Ming Academy and the author; video works should be within 10 minutes in length.

(2) Selection method: A combination of online voting and jury review will be used. Online voting and jury review will each account for 50% of the total semi-final score.

(3) Award setting: 5 first prizes, 10 second prizes, 20 third prizes, and several excellence awards.

3. Provide computer repair and services. During the Internet Culture Festival, teachers and students can provide services on Internet knowledge, computer maintenance, practical websites and other issues. Computer maintenance and service address: In front of the library on April 13th and 14th, and at the Software School Incubator Park during the rest of the time.

4. "My E-Home" - Web Design Competition

Each college focuses on welcome evaluation and makes full use of the modern platform of the Internet to fully demonstrate the talents of the new generation of college students. To create a network atmosphere that welcomes evaluation, create a web page that displays the collective style of students based on the college, class or dormitory.

(1) Work requirements: The work must be original and must not be plagiarized; the work can truly reflect the positive and progressive current situation of college students; the content of the work must be concise and clear, with clear ideas.

(2) Submission time: Works are based on the college. Each college must submit at least 5 works and submit them to the Academic Affairs Office of the School of Software before April 15th.

(3) Selection method: A combination of online voting and jury review will be used. Online voting and jury review will each account for 50% of the total semi-final score.

(4) Award setting: 3 first prizes, 5 second prizes, 15 third prizes, and several excellence awards.

5. "E Showdown" - Weibo Application Skills Competition

Each college will recommend 3 students to participate in the Weibo Application Skills Competition. Each college shall submit the list of participating students and their contact information to the Student Affairs Office of the School of Software before April 18.

(1) Content of the competition: It mainly examines students’ ability to use Weibo to communicate and analyze and solve practical problems encountered in real-life learning.

(2) Contest format: on-site question selection and computer operation.

(3) Contest time: 16:20 on April 23.

(4) Competition location: Laboratory 604 and 606, Teaching Building No. 15.

(5) Selection method: Organize relevant experts to conduct selection.

(6) Award setting: 3 first prizes, 6 second prizes, and 12 third prizes.

(4) Exhibition of outstanding works

The Student Affairs Office will display the outstanding works of each project in a centralized manner.

(5) Summary and Commendation

After the event, each college should sum up experience in a timely manner, identify deficiencies, explore and establish a long-term mechanism for online education, and create a positive and healthy campus network environment. The Student Office will combine process monitoring to quantitatively assess the quality of activities carried out by each college and the enthusiasm of students to participate, select advanced units and individuals of the fifth Internet Culture Festival, and commend them at the closing ceremony.

8. Relevant requirements

(1) Pay high attention and strengthen leadership. All colleges should fully understand the importance of holding the Internet Culture Festival, unify their thinking, make overall arrangements, create conditions and provide support for the successful holding of this Internet Culture Festival.

(2) Organize carefully to achieve practical results. Each college should formulate specific implementation methods according to the requirements of the plan and combined with the actual situation, designate a dedicated person to take charge, clarify the time process, actively organize students to participate in competitions, expand participation in activities, and ensure that tangible educational effects are achieved. Internet Planning 2

1. Analysis of Internet Publicity Platform

The Internet publicity platform of a regional enterprise mainly includes three parts: company website, local website, and regional online community (, Tieba) etc.

(1) Company website

This platform is completely controlled by the company, and the publicity method is intuitive, comprehensive and proactive. However, company websites are not very attractive to netizens, and few people will specifically visit a company's homepage. The company website must focus on promotion.

For example, building a website is equivalent to making promotional color pages; doing website promotion is equivalent to distributing promotional color pages. Therefore, when you create a website, you must promote it, just like when you create a color page, you must distribute it. Otherwise, it is better not to do it. A promoted website can better improve the company's visibility, quickly obtain statistical data and feedback information, and can even be of great benefit to the upgrading of company products.

Therefore, in order to maximize the promotional effect of the company's homepage, it is the key to promote the website and increase the number of visits to the website.

(2) Local websites

Placing advertisements on local websites is another online publicity platform, and its publicity methods include:

1. Putting online advertisements, Such as purchasing advertising positions in the form of pictures, animations, text, etc.

2. Writing articles to promote, promote, etc. Usually we call it "soft articles". We can write and publish some articles about Holy Cooperation. In this way, people who read the article will become interested in the product.

However, for companies in Changzhi, the range of website choices is small, and the number of visits to these websites is not large, resulting in mediocre publicity effects.

(3) Regional online communities (, post bars)

Online communities have low advertising costs, a relatively wide range of publicity, and the publicity audience matches the potential consumer groups of beer, which is a good choice publicity platform.

Promotion methods include

(1) Advertising

(2) Sponsoring naming activities

However, the online community culture in Changzhi area It is not developed and there are not many online communities with large visits. If you want to make a fuss about the promotion of online communities, you must first solve the traffic problem of the online community itself. After investigation, it was found that Changzhi University, Changzhi Medical College and other universities currently do not have their own network communication, and we can make a fuss about this.

2. Analysis of Internet users and analysis of target consumers

(1) Points of convergence between Internet users and target consumers

The direct targets of Internet users and online publicity and promotion are Internet users . The main body of netizens are young people under the age of 35.

The main beer consumers are consumers under 50 years old (mainly men).

From the overlap between these two subjects, we can find the points of convergence between netizens and target consumers, and position the main target of online promotion as: Changzhi netizens under the age of 35.

(2) Analysis of the composition and characteristics of Internet users in Changzhi area

(1) College students: such as students from Changzhi University, Changzhi Medical College, North China Mechanical and Electrical School, Taihang Technical School, etc.

Features

1. Aged between 16-24 years old, with more free time and frequent online activities.

2. The consumption demand for beer is at friends’ gatherings, class dinners, graduation dinners, birthdays and holiday dinners, etc.

3. They are younger. If we can capture the consumer demand of this group, it will be of great benefit to the long-term development of the company.

(2) Social personnel: including employees in enterprises and institutions, social workers, etc.

Characteristics

1. Generally have stable income,

2. There are more dinners with colleagues, gatherings of friends, weddings and weddings, which have a greater demand for beer consumption, and they are the main body of the beer consumption market.

3. Analysis of Shenghede products

If any brand wants to develop and grow on a larger scale, it must first develop and grow in a certain area. The Shenghede brand should make the Changzhi area a top priority for promotion.

As a local beer brand in Changzhi, Shenghede Beer has unique emotional advantages. Therefore, Shenghede beer should be positioned as "a beer brand that embodies the sentiments of the Shangdang". To put it more plainly, it is "the beer of Changzhi people," and "Shenghede, Changzhi's own beer." The so-called simplicity leads to success. Finding the most suitable position for the brand among the myriad of things is success. We must give full play to the localization advantages of our products in product promotion.

By strengthening the localization concept of Shenghede beer, the concept of "Shenghede, Changzhi's own" or "Changzhi people's own beer" is deeply rooted in the hearts of the people, psychologically and emotionally. Shenghede beer has found a strong connection point with local consumers. The Shenghede brand breaks through the limitations of product homogeneity. By taking root in local culture, it endows products with emotions, starting from consumer psychology, and impressing Changzhi consumers with emotions, thereby achieving a breakthrough in the competition in the Changzhi beer market.

IV. Internet Marketing Promotion Plan

Based on the above analysis of online publicity platforms, netizens, and target consumers, I have formulated the following Internet Marketing Promotion Plan

( 1) Establish an online publicity platform

1. Establish a company website and: Establish a company homepage and communicate with the company. Comprehensive and intuitive display of the company's image.

2. Establishing colleges and universities (can be achieved for free by applying online): According to my survey, currently students in Changzhi College, Changzhi Medical College and other schools do not have their own exchanges, and we can establish them. The purpose is to provide a gathering platform for target consumers and put consumers in their own hands. Then in a roundabout way, consumers are attracted to the Shenghede company's homepage or website to solve the traffic problem of the company's website and achieve the purpose of promoting the company's products.

(2) Publicity and promotion

Adopt different publicity methods for the two components of netizens

1. To university consumers (with Changzhi Medical College (For example)

First of all, we must promote the "Changzhi College" we established through physical publicity to increase its visits and registered users. This can be done by distributing flyers at Changzhi College. When the number of visits reaches a certain level, ads will be placed and a series of naming activities will be carried out to attract the target people to the Shenghede company's homepage or Shenghede. For example, if you adopt the "Shenghede Logo Prize Collection Activity", then submit the activity works to the company homepage.

2. Social consumers

According to the characteristics of this group of people, a combination of physical publicity and online promotion is adopted.

Online publicity includes advertising on major networks, online communities, exchanges, Tieba and other platforms in Changzhi City.

Physical promotion can hold a “Shenghede Advertising Slogan Prize Collection” activity in various streets, and the submission of advertising slogans must be submitted on the homepage of Shenghede Co., Ltd.’s website to guide target consumers to Company website. We can also hold activities such as "Holy Cooperation and Party Love" with tens of thousands of people signing banners. Network Planning Chapter 3

1. Event Name: *** Fuel Consumption Contest (Title Title)

2. Event Time: December 20th - January 20th

p>

3. Event location: Quanquan Car Media Community

4. Purpose of the event: To achieve the following purposes by giving away car wash cards or gas cards.

1. Use gift cards to attract car lovers to wash their cars, and encourage their friends to wash their cars, so as to develop potential customers. A person who owns a car will never lack friends who also own cars. Attract car owners to come to the car wash. When they know that there is a car wash shop here, they feel that the service here is good. They will come a second time after the first time and will introduce this place to their friends. Achieve increased visibility and market expansion.

2. Achieve the attention of car enthusiasts to the car media of Quanquan.com, promote the development of the car media section of Quanquan.com, enhance the popularity of Quanquan.com, and increase the click-through rate of Quanquan.com.

5. Activity method: Post online to show off the fuel consumption of your car. The post must be accompanied by a photo of the fuel consumption, and then write some content.

6. Activity prizes: car wash card (3 free car washes), gas card (50 or 100 yuan)

7. Selection method:

1. The fuel consumption of automobiles is divided into several levels. The displacement of mini cars is less than or equal to 1.0l; the displacement of ordinary cars is in the range of 1.0-1.6l; the displacement of mid-level cars is in the range of 1.6-2.5l Within the range; the displacement of mid- to high-end cars is in the range of 2.5-4.0l; the displacement of high-end cars is greater than 4.0l.

2. Select a car rider with the least fuel consumption in each level and give a reward

8. Target group of the event: Car friends who own private cars and have time and money Car enthusiasts

9. Event promotion methods:

1. Home page car section advertising promotion

2. Online car media promotion advertising link

< p> 3. Online car media community post promotion

4. Zhongxing car enthusiast group promotion, etc.

10. Activity process:

Preliminary work: do Good event planning, prepare event post content. Carry out preliminary online publicity activities and design event promotional images.

Mid-term work: Publish event posts and actively respond to questions from friends online. Started to conduct statistical analysis on the fuel consumption posts posted by circle friends and select the winners. Contact the winner to claim your prize.

Later work: Actively encourage friends in the circle to post their opinions and experiences on fuel saving, and come together to discuss how to save more fuel!

11. Event expectations:

1. At least 30 riders will sign up to participate and show off their fuel consumption.

2. At least 20 mid-level car riders will participate.

3. More than 30 car friends posted about fuel consumption, and more than 100 friends responded to the Internet Planning Chapter 4

1: Field Environment Analysis

As of this year 8 At the end of the month, the total number of mobile phone users in China reached 927.2 million. It shows that China’s mobile phone market is very huge.

The characteristic of Chinese consumers is the pursuit of high quality and low price. However, in the current smartphone market, high-end international brands such as iPhone cost several thousand yuan. Smartphones with more than a thousand yuan are barely smart, so a high-end configuration , the cost-effective mobile phone with a price of more than 1,000 yuan will occupy the majority of China's ordinary smartphone consumer market.

Xiaomi mobile phone is a high-performance enthusiast-level smartphone. It is equipped with a Scopion dual-core 1.5Ghz engine, which improves the performance of mobile phones by 200% compared to a single-core 1GHz processor. The 1GB large memory configuration is mid-range in the market. Compared with other phones with the same configuration, the cheapest one costs 2,500 yuan, while Xiaomi only sells it for 1,999 yuan. This is inseparable from the fact that Xiaomi mobile phones only use online sales to save the cost of store retail. The ultra-low price of Xiaomi mobile phones makes it inevitable to only sell online.

2: Target market analysis

The target customer group of Xiaomi mobile phones has the following characteristics:

People who are accustomed to online shopping and obtaining information from the Internet 2 pairs of prices Sensitive middle-income people are more likely to accept new things in society. These people have been exposed to the Internet for a long time and have a relatively open mind to new things. 2 More and more people are accustomed to relying on the Internet to live their lives. Homeboys and homegirls have become a trend. 3Most people Young people are very price-sensitive due to economic reasons, and Xiaomi mobile phones with high cost performance will be very attractive to them. Therefore, Xiaomi mobile phones did not have a great reputation in the early days. Before people saw the actual products, they mainly relied on otakus and otakus to open up the market. As time went by, when Xiaomi mobile phones gained a certain reputation and popularity, they began to attract more potential customers who were “non-homemakers” and further expanded the market.

Three: Website planning

The advantage of a complete corporate website is that it can become a tool for information release, information collection, information processing, and information sharing.

(1) Website construction content

1. Product information

2. Business operation information: inquiry hotline, complaint hotline, transaction fee instructions, other matters needing attention

(2) Website design principles

1. Overall effect: The page is simple, the layout is beautiful and generous, and the key points are highlighted

2. Content classification: The content classification is precise, The layout conforms to users' reading habits

(3) Web design

1. The colors are stable and harmonious, and attention is paid to using simple and exquisite pictures and dynamic elements to attract users' attention

2 .The backend system ensures the rapid transmission and security of information

Four: Online promotion

Positioning: The product is positioned as a mobile phone for enthusiasts. The core selling point is high configuration and integration of software and hardware, as well as mobile phone accessories and Free software

Low price strategy. The strategic advantage of Xiaomi mobile phones is the cheapest high-end smartphone.

(1) Sales channels

Use the Internet as a carrier to conduct B2C e-commerce sales. The advantages of this sales method: It provides sales channels for enterprises and has the characteristics of investigation, service and consultation.

Factors that should be taken into consideration in online marketing:

1. Complete distribution center: Cooperate with large distribution companies such as Fanke and fully use the distribution resources of Fanke and Rufengda.

2. Fluency of online marketing channels: Establish a complete ordering system to reduce sales expenses and save costs.

3. Online mall: Cooperate with large online malls and use their resources to complement each other's advantages. Points promotion means gaining points through shopping, and customers can use certain points to exchange for shopping discounts

(2) Promotional strategies

1. Word-of-mouth marketing (viral marketing)

< p> Xiaomi mobile phones need an environment: even if you don’t pay attention to mobile phones, you will know that there is a Xiaomi mobile phone. Taking advantage of the Chinese people's tendency to watch the excitement, create "scandals" such as so-and-so being optimistic about Xiaomi mobile phone (celebrity effect); Xiaomi pkiphone 4 (brand effect) and other things that consumers like to watch

　2. Event Marketing

Convene a press conference and use Xiaomi mobile phones with high configuration and low price to attract media attention

3. Weibo marketing

Use new information dissemination tools to promote Xiaomi mobile phones

4. Hunger Marketing

After successfully attracting consumers' attention, it cannot satisfy consumer needs all at once. It takes a certain period of time from product release to official sale, giving consumers room for imagination. Network Planning Part 5

Event Background

May 20th, Internet Valentine’s Day is a love festival in the information age, scheduled for May 20th and May 21st every year. The festival originated from the close connection between "520" and "Internet Lover" in singer Fan Xiaoxuan's "Digital Love", which is compared to "I love you", and the musician Wu Yulong's online song. Later, "521" was gradually given the meaning of "I do, I love you" by couples. "Internet Valentine's Day" is also known as "Auspicious Wedding Day", "Confession Day", "Coquettish Day" and "Courtship Day".

In this youthful, spiritual and implicit festival, "520 (521) 1314 I love you (I will) for the rest of my life" is its classic digital quotation, Wu Yulong's "Internet Lover" A holiday staple. In these two days, people boldly say (show) love through (mobile phones, PC traditional) Internet (using WeChat, QQ, Weibo, forums, etc. as platforms) or mobile phone text messages, and even send gifts (red envelopes) to express love and go on blind dates to find love. There are even countless couples getting together to register for marriage and hold grand wedding banquets. Many businesses are also taking advantage of the situation to carry out group buying, discounts and other promotional activities, setting off a wave of holiday craze both online and offline. With the increasing number of festival participants, 520 and 521 "Internet Valentine's Day", "Confession Day" and "Coquettish Day" have become popular reports in various media (newspapers, TV, Internet, etc.).

1. The theme of the event

"Wish from the Heart, Stars and Stars" Make a sincere wish with the help of romantic stars, and renew the relationship with him or her in the previous life.

2. Purpose of the event

1. Ultimate purpose: to increase product sales;

2. Direct purpose: to increase brand awareness and reputation through the event; < /p>

3. Event Time

May 10-May 20

4. Event Location

**Jewelry Selling points in North China

5. Organizer

**Jewelry Co., Ltd.

6. Event details

Divided into three parts

p>

1. Dedicated to lovers who can spend Valentine’s Day to perfection;

2. Dedicated to lovers who cannot spend Valentine’s Day to perfection;

3 , dedicated to single nobles.

The details are as follows

1. Dedicated to lovers who can spend Valentine’s Day to the fullest

Compose a romantic song with him (her) Poetry, make a sacred covenant with him (her), share the language deep in the soul with him (her), hold hands with his (her) wife in this life, and continue the fate of the previous life.

Recommended: "Whisper from the Heart"

2. Dedicated to lovers who can't spend Valentine's Day completely

There is you and he (her), The unchanging true feelings and eternal expectations are just because love is in our hearts. Send him and give you a common blessing, it will come true, because it is the incarnation of love.

Recommended: "Heart Sea"

3. Dedicated to single nobles

In the days when the colorful discs come in pairs, let us temporarily put down our burdens, Let’s have a date with the shooting star. I believe it will fly with our wishes to the place where our dreams come true.

Recommended: "Angel's Kiss"

Activity Highlight 1

"Heart Words and Star Wishes"

To your ( She) made a sincere vow to let the shooting stars carry your true feelings and pass through every corner of the world. I believe that the dreams in your heart will definitely come true.

(Purpose: To create a romantic atmosphere for lovers, so that they can feel the difference of ** jewelry.

)

Props preparation: Meteorite, placed in a delicate glass box, represents one hundredth, one thousandth, one ten thousandth, one billionth of the eternal love of the meteor.

Activity Highlight 2

"Recruitment for Declarations of True Love"

Participants fill in your declaration to him or her in the card we specially made for you On May X, we will select the most creative declaration, the most touching declaration, and the most romantic declaration. Be sure to leave your contact information for him/her! We will help you convey your deep feelings to your him/her. (Purpose: Create a space and venue for lovers to vent their feelings. On the other hand, it can also increase the brand’s visibility and reputation.) Internet Planning 6

Recently I saw some articles about online supermarkets article, and also researched some websites for online fast food ordering. I want to study how to combine the two.

First, target customers: office buildings and schools

Personally, I think that white-collar workers and students have more concentrated dining time, which makes it easier to open up the market than communities, which are too scattered. Moreover, word-of-mouth effects are more likely to occur among white-collar workers and students, and the demand for takeout is greater than that in the community. Today's food ordering websites are mainly for white-collar workers, and have not yet been discovered for students. Students are becoming more and more homebound. It is common to stay in the dormitory all day. Every day during meal time, you can see many people delivering meals.

Second, the advantages of building a website

1. Put the menu online. Good pictures can attract more customers.

Many restaurants now only have one ordering phone number, or at most QQ. In order to attract customers, we often have to organize people to send flyers. Many people actually don't have the habit of saving fast food delivery numbers. They usually just happen to have a flyer next to them or ask classmates or colleagues. The cost of establishing old customers and attracting new customers is high and involves great uncertainty. Putting recipes on the website can give customers the feeling of looking at the menu and ordering food in a restaurant.

2. Carry out combined sales. Just imagine the effect of replacing drinks, fruits, and snacks here.

Recently I have read some discussions about online supermarkets. Personally, I feel that by making food-related fast-moving consumer goods and tying them with takeaways, we can get higher gross profits. Homemade drinks have a higher gross profit. The cost of a single cup is only a few cents, but it can be sold for several yuan. This can increase the average unit price of each order and offset the cost of delivery. Because we bring convenience to customers, according to traditional marketing theory, we can charge a premium from it. You can refer to the difference between convenience stores such as 7-11 and large shopping malls.

3. Display popular dishes

When we go to restaurants and order food, one thing we often ask is: "What is your signature dish?" So How do we answer this question from customers on our website? The best-selling list above has such a function, and it was selected by customers themselves. It is of great reference value for novices who don’t know how to order.

4. Add user comments

5. Create a personal menu

Allow customers to choose the dishes, meal delivery time and meal delivery location within a few days. Directly lock in their future consumption. You can also provide the nutritional value and calories of each takeaway on the web page. This is still of great reference value to some female white-collar workers.

6. If the traffic is large, consider adding CPS advertising to get some extra money. Network Planning Chapter 7

1. Activity theme:

Name: xx Star

Slogan: I do what I do, I show off, I can show off if I want to.

Activity content: An Internet-based talent show, regardless of age or gender, as long as you dare to show yourself, the whole process is interactive, and online voting is available.

2. Activity unit:

Organizer: XXX website

Co-organizer: xxxx Internet cafe

3. Purpose of the activity: < /p>

1. Expand the popularity of the XXX website and increase the popularity of the XXX website forum

2. Promote the xxxx Internet cafe and bring a stable source of customers to the Internet cafe in the long term

Four , Feasibility analysis:

A. Favorable factors:

1. The Internet has penetrated deeply into people's lives, and the number of Internet users in our country has exceeded 100 million.

2. The XXX website is a pioneer website that spreads fashion culture. After a year of hard work, it has become one of the top 40,000 websites in the world, visited by tens of thousands of netizens every day. This event has a certain mass base.

3. There are three colleges and universities near the *** Internet cafe. Students approach the XXX website, resulting in a ***-win situation.

B. Unfavorable factors:

1. There are still very few registered members in the forum of XXX website, the popularity is not accumulated enough, and there is not enough publicity to the outside world, so there may be a lack of popularity.

2. It is still unknown how enthusiastic college students are about such activities.

C. Measures taken:

1. With the help of the Street Baby section, when selecting models for shooting, ask them to participate in the competition. If they are not enthusiastic enough, this website staff can assist in completing the task. .

2. If outsiders participate in the event on the page, the website staff should find ways to encourage them to receive rewards, so as to expand the external influence of the event.

3. All players who participate in the event from the Internet cafe can receive a special event card.

4. The rules of the competition should be formulated sparsely and densely, leaving certain loopholes to allow contestants to artificially create votes and various hype behaviors. Of course, certain restrictions must be given to increase the cost of their hype, such as Limited to voting members, the number of posts is 10. However, we must do our best to prevent the phenomenon of forging other people's photos, otherwise it will have a very negative impact on us.

5. To increase the allure of the medal, in addition to giving a certain bonus to the first prize, you can also consider signing a contract with them to be our model.

6. During the second phase of the event, flyers will be distributed in schools and posters will be posted.

5. Organizational planning:

1. Internet cafe promotion: Internet cafe poster production, etc. (1 person)

2. Internet promotion: production of online promotional materials, And promote to other websites (1-2 people)