Innovation and business plan of barbecue shop

In the era of continuous progress, various business plans appear frequently, which provides the current situation and future development direction of the enterprise, and also provides a good benefit evaluation system and management monitoring indicators for the enterprise. Do you know the format of the business plan? The following is the innovation and entrepreneurship plan of the barbecue shop I collected for you, for your reference, hoping to help friends in need.

innovative business plan of the barbecue shop 1

a brief introduction

Main contents: self-help barbecue (consumers like to barbecue themselves or ask waiters to barbecue on their behalf according to their own tastes

Related business: beer and beverage

Location: snack street in the old city of Luoyang

Site size: 15 square meters

Second market analysis

Industry market analysis

. The huge market needs to be tapped, which is indispensable everywhere in urban and rural areas, bazaars, streets, residential areas, night markets and leisure snacks. It has become a part of many consumers' diets and created a huge consumer market.

With the update of fashion, barbecue food has become one of the foods that people like more and more because of its natural and simple way and original game taste. There are many kinds of barbecue, including meat: beef, mutton, chicken and fish. In addition, peppers, eggplant, cucumbers, cabbage and potatoes are all upstarts in barbecue.

suitable for high, middle and low-end consumer groups and people of different ages.

competitive analysis

self-service barbecue restaurant attracts people of different classes and ages with its interesting and unique management mode, which allows consumers to experience the alternative fun of doing it themselves and make them spend in entertainment.

The traditional barbecue is difficult to ensure food hygiene because of its poor equipment and irregular operation, and at the same time, it is smoky and causes serious environmental pollution. Although people often know the taste of kebabs, they stop. The increase of street vendors affects the appearance of the city and causes great environmental pollution. Our smokeless charcoal has solved the environmental protection problem and is in line with the low-carbon economy called for at this stage.

III. Financial analysis

Investment and application

Desk and chair: 2×5=1 yuan

Air conditioner: 2×3=6 yuan

Freezer: 1×5=5 yuan

Refrigerator: 1×2=2 yuan. 1×2=2 yuan

Barbecue oven: 1×8=8 yuan

Decoration cost: 3 yuan

Other expenses: 5 yuan

Total: 73 yuan

Profit budget

Monthly rental: 3 yuan/month. 2× 2 = 4, yuan/month

Other expenses: 3,4 yuan/month

Total income: 13,4 yuan/month

Vegetables: the purchase price is .3 yuan/bunch, which is sold in 1 yuan/bunch, and the monthly profit is .7× 3× 3 = 6 if 3 bunches are sold every day. The monthly profit is 1.5×2×3=9 yuan

Fish: the purchase price is 2 yuan/piece, which is sold as 4 yuan/piece, and the monthly profit is 2×7×3=42 yuan

Chicken legs and wings: the purchase price is 2.5 yuan/piece, which is sold as 4 yuan/piece, which is calculated as 1 pieces sold every day. Calculated by selling 3 bottles a day, the monthly profit is 2× 3× 3 = 1,8 yuan

Beer: the purchase price is 1.8 yuan/bottle, and it is sold by 3 yuan/bottle. Calculated by selling 1 bottles a day, the monthly profit is 1.2× 1× 3 = 3,6 yuan

Total: 29, yuan/month

Net income. On the opening day, ticket holders will spend money in our store, and each time they spend money in 5 yuan, they will be given a voucher from 3 yuan.

All spending in the first three days before opening will be calculated at a 2% discount.

A lucky draw will be held in the first week of opening, and every spending in 5 yuan will be given a lucky draw (first prize 5 yuan voucher, second prize 3 yuan voucher, Third Prize 1 yuan Voucher)

One-time consumption of Voucher to 2 yuan after 1 yuan

Five risk analysis

There is no such model in the local barbecue restaurant, and the competitive pressure is less, so the goods needed on the same day can be purchased on the same day, which can ensure the freshness of vegetables and meat.

there is a local food festival to promote our store every year, so there is no problem in publicity. The smokeless charcoal used in our shop conforms to the' low-carbon life' advocated now, and it is easier for people to say that it is acceptable for long-term development. The innovative business plan of the barbecue shop 2

I. Company profile

The company is named Wuhan Tianzi Barbecue Co., Ltd., and its development will be based on Wuhan to create Wuhan specialty snacks. The company will be established in Jiangxia, Wuhan, my hometown, learn from the business model of Haidilao Hotpot, adopt scientific management methods, and strive to build the company into a first-class catering company combining theory with practice.

2. Company philosophy:

Learn from the management culture of Haidilao Company, the development concept of "experience delicious food, enjoy life, have health and create excellence", and advocate the value orientation of "change your destiny with your hands and realize your dreams by diligence", and the company has formed a "one heart and one mind, striving for a first-class catering enterprise in Wuhan; Go up and down to Qi Xin, and build the brand-name brand of Wuhan No.1 Hot Pot.

third, industry analysis

advantages: the barbecue industry has little investment, but the return is considerable. There are many kinds of barbecues that are attractive, and barbecue shops are very popular places for leisure and gathering among students. In Jiangxia Paper Mill, there are few places where barbecues develop their business with a formal facade. As far as market saturation is concerned, it has not reached market saturation, and there is a phenomenon that demand exceeds supply.

Disadvantages: First, barbecue itself can't be eaten much, which also restricts the development of barbecue industry, and second, there are great health problems in barbecue shops.

IV. Competition in the same industry

Because the distribution of barbecues in Jiangxia Zhifang is not concentrated and there are few stores, the competition is relatively flat, and the industry threat is less.

V. Analysis of investment amount and appearance

Initially, it is envisaged to invest 2, yuan in the first year. Due to the limited economic situation of individuals and parents, it is planned to implement the principle of shareholding and absorb funds. The facade is chosen near the gymnasium, which is far away from Zhongbai Storage Department. There is a large flow of people here no matter day or night. Initially, it is planned that 1, yuan will be used for facade rental and decoration, 5, yuan will be used for food purchase and opening promotion, and another 5, yuan will be used for employee salaries.

6. Staff recruitment and division of departments

1. The barbecue shop is divided into three departments, one is the logistics purchasing department, the other is the front desk service department, and the third is the backstage kitchen. It is initially envisaged to recruit ten people, five of whom are in charge of the front desk, two are in charge of logistics, three are in charge of the kitchen, and Ren Fan is the boss.

2. Salary standard: 1,9 yuan/month for logistics and front desk, and 3, yuan/month for kitchen

3. Employee protection: set up employee reward and punishment measures, handle relevant protection for employees, and stimulate their work enthusiasm.

VII. Opening Promotion

A trial camp was held one week before opening, and various promotion methods were used, mainly including the following

1. Discount: 2% discount during the trial camp. This method is the most direct way to make customers get real benefits. It can make customers feel that they are really cheap and psychologically satisfied for the time being. The disadvantage is that there are more discounts, higher costs and less discounts, which can't be effective.

second, the cash coupon: compared with the discount, the discount is smaller, which is actually the same discount, but it needs to be spent twice. It is a kind of promotional means to contain the nature of induced consumption. During the trial camp, if you spend more than 1 yuan, you will get 2 yuan, if you spend more than 2 yuan, you will get 5 yuan, and so on.

third, membership discount: membership discount promotion is a long-term preferential means. At the beginning of the restaurant's opening, the number of customers is insufficient, and the speed of membership development can demand customers. During the trial camp, lower the membership entry threshold to attract customers. Hurry up, if the popularity has gathered in the future, and even the phenomenon of waiting in line will appear every day, the development of members will slow down, even stop, or narrow the scope. The innovation and business plan of the barbecue shop 3

Preface of the first part

As many people know, the climate caused by global warming will directly affect the ecological balance of the earth. However, few people know that meat, an essential food for human table, will also seriously damage the environment of the earth. Mainly manifested in the development of the meat industry. Up to now, human animal husbandry has been going on for 1 thousand years, but it is only in the last 5 years that people have raised livestock on such a large scale. Today, the number of livestock in the world is four times that of 1945. In order to feed them, many tropical rainforests are cut down for pasture. This makes the rich species of animals and plants living in the rainforest disappear, which makes the global environmental damage more serious.

Concerned about climate change, energy conservation and emission reduction started from me, so the idea of opening a vegetarian restaurant came into being.

Part II Overview of Restaurant

1. Our restaurant belongs to the catering service industry, and its name is Urban Healthy Eating. It is a sole proprietorship enterprise. Mainly provide vegetarian products based on bean products, which are characterized by: layman-like meat and taste like meat, especially suitable for friends who love meat.

2. Urban Healthy Eating is located in the Fortune Center Square of Daye Road. It was a mid-range fast food restaurant in the initial stage and will gradually develop into a vegetarian nutrition chain store like KFC and McDonald's in the future.

3. The owners of urban healthy diet are Xie Kunli and Li Ming, restaurant managers Xiong Yanmei and Ling Jiang, and chef Qian Hai, all of whom are aspiring young people born in 198s. We firmly believe that with our wisdom, talents and persistent heart for our career, we will definitely lead the way in this industry.

4. Our store needs (1, yuan) venture capital, of which (5, yuan) has been raised in place, and the remaining (5, yuan) has been loaned to the bank.

Part III Business Objectives

1. Due to its geographical location in the commercial street, there are relatively rich customers, but there are also many competitors. Especially, our store has just opened, and if we want to open the market, we must work hard on service quality and product quality, and further expand our business scope to meet the different needs of consumers. The short-term goal is to gain a foothold in Daye Road Fortune Plaza and recover the cost in one year.

2. Our store will set up three branches in three years, and gradually develop into a vegetarian nutrition chain group with strong economic strength and a certain market share, which will break a new ground among many food brands in the island city and become a well-known brand in the catering market.

the fourth part of market analysis

1. customers: the target customers of urban healthy eating are: ordinary consumers who go shopping and entertainment in Daye road fortune center square, accounting for about 5%; Students from nearby schools, shop staff and community residents account for about 5%. The number of tourists is sufficient, and the consumption level is low.

2. Competitors:

There is a major competitor near the healthy eating in the city. Aixin vegetarian restaurant is a Chinese-Western restaurant with good environment, average service and relatively expensive price. It is located on the 5th floor of E-Shopping Trend. . Our restaurant has seized the existing disadvantages of this restaurant and launched marketing strategies such as "good quality and low price" to strive to occupy a place in the fierce market competition.

Part V Business Plan

1. Vegetarian nutrition is mainly aimed at various consumer groups, so there are three grades of vegetable prices, namely high, medium and low prices.

2. Reasonable collocation of vegetarian food can improve the taste quality on the premise of ensuring comprehensive nutrition.

3. Lunch and dinner are provided with nutritious dishes such as business package and economy, and an elegant dining environment is provided.

4. Be ready to develop new products to meet the changing market demand. For example, this year, the target is "home delivery" service.

5. business hours: morning-evening.

6. For the above plans, we will work together and do our job. We will cooperate in the aspects of environment, health, service, price and nutrition, and strive to get more customers.

Part VI Personnel Plan

1. How many full-time employees (including chefs) and how many temporary employees (including chefs) are initially planned to be recruited in the early stage of the store's opening? The details are as follows:

1) Those who have recruited local hukou through the labor market, have certain work experience and good professional ethics, and are between 2 and 3 years old, and are interested in joining the catering industry.

candidates come to our store for an interview with the "Registration Form for Recruiting Employees" and attached personal information.

2) Those who pass the interview, written examination and physical examination shall sign a labor contract (including probation period).

2. In order to improve the overall quality of service personnel, all the personnel who are recruited need to receive two months of training, the specific contents are as follows:

1) Make a training plan, determine the training purpose and make an evaluation method.

2) Implement the training plan and study the Labor Discipline and various rules and regulations.

3) those who fail to pass the examination will be suspended from study, and 2% of their salary will be deducted until they are qualified. If you fail the exam for three times, all the wages and benefits of the month will be deducted.

Part VII Sales Plan

1. Before opening, a series of publicity work will be carried out to introduce the sales strategy of "good quality and low price" to consumers, and questionnaires will be distributed to improve the products and services of our store according to the needs of consumers.

2. Introduce membership system, season card and monthly card to attract more customers.

3. Those who spend a total of 1 yuan every month can participate in the lucky draw at the end of each month, and the winner (1) can get a gift certificate worth 888 yuan.

4. Those who spend 1 yuan cumulatively every month will be given gift certificates worth 1 yuan, 2 yuan will be given gift certificates worth 2 yuan, and so on.

Part VIII Financial Plan

All the accounts in this store must be recorded in time, and the money of expenditure and income can only be used after accounting or recording. The bookkeeping method is double-entry and managed in a scientific way to avoid accounting confusion. The daily income should be counted in time, and all the ordering menus and receipts must be kept in duplicate for checking and recording. All items in the store belong to the fixed assets in the store, and shall not be destroyed or taken away at will. The total monthly income, excluding all expenses, is deposited in the bank; If the income is higher than planned after the monthly settlement, the salary will be adjusted appropriately to arouse everyone's enthusiasm for work. If it is found that the hotel's property is destroyed without reason at work, it will be deducted from the salary or bonus of the responsible person.

1) Our fixed assets are (5, yuan)

Tables and chairs.