Xiao Zhan is the global spokesperson for Sumidagawa Coffee.

At 10:05 on June 22, 2021, Sumidagawa Coffee officially announced that Xiao Zhan has become the brand’s global spokesperson. The brand’s card points always have a proper sense of ritual, both Romantic and tender. This is the fifteenth business endorsement that Xiao Zhan has unlocked this year. The content of the endorsement has become much richer, among which fast-moving products such as food, beverages, and beer still occupy a major position.

Follow-up of Xiao Zhan’s endorsement of Sumidagawa Coffee:

After Sumidagawa Coffee officially announced that Xiao Zhan has become the brand’s global spokesperson, the brand will expand its presence in four cities (Beijing, Shanghai, Hangzhou, Chongqing), as well as advertisements on LED large screens in nine cities (Beijing, Shanghai, Guangzhou, Shenzhen, Hangzhou, Chongqing, Chengdu, Qingdao, Zhengzhou, etc.), simultaneously opening up fresh moments.

Xiao Zhan’s vision in choosing cooperative brands is as good as ever. After reading the brand introduction, he learned that "Sumida River" means "everyone is equal in the face of beauty and hope". This is more like a spokesperson talking to each other. Fans share their lives.