The importance of location selection for catering franchise stores is undoubted. "Planting a good sycamore tree will attract phoenixes." Store selection is like planting a sycamore tree. Choosing a good store can attract business.

What kind of store is considered a good store has different standards for different people.

However, there are still certain preferences and taboos when choosing a store location.

First, the choice of store takes a long time. When many people introduce a restaurant to their friends, they will say which street has a delicious restaurant, but they often cannot tell the exact name of the restaurant.

For a store, the first thing regular customers remember is where the store is. At the same time, eye-catching signboards are also easier for everyone to remember.

Therefore, the choice of store location cannot be a short-term rental. This month it is in Haizhu District and next month it will be moved to Tianhe District. There is no way for such a store to retain old customers. The choice of store location should be a long-term investment.

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If a store wants to develop in the long term, it is more appropriate to sign a longer-term contract.

Second, the location advantage of the corner is obvious. The corner location refers to the intersection of two streets, which can produce a "corner effect" and is a more advantageous location for opening a Xiguan famous breakfast restaurant.

The advantages of the corner location are: both sides of the corner can be used as display windows, increasing the display area and allowing pedestrians to see the products and atmosphere in the store more clearly; at the intersection, there are more passers-by, and the store can have two

Entrances and exits can alleviate crowding.

The same is true for intersections, or places with convenient transportation adjacent to public transportation facilities such as overpasses, underground passages, subway stations, and light rails. They generally have the advantages of good visibility and large flow of people.

Easy to attract customers.

Third, ? Sancha intersection is a good choice. The breakfast franchise store in front of Sancha intersection is very conspicuous, and it is also considered very ideal to open a store.

However, stores in this favorable position should try their best to give full play to their strengths in store design. The store's signboard should not face only one side or be too small or too hidden. It is more suitable to have a three-dimensional signboard that can be seen by passers-by.

clear.

Fourth, it is not advisable to open a store on a slope. It is not advisable to open a store in a location that is not conducive to the entry and exit of customers.

For example, on a slope, it is inconvenient for vehicles to stop.

It is also not ideal to open a store in places such as underground or upstairs where there is a huge difference between the level of the road and the pavement.

Because whether it is on a slope or on the ground floor or upstairs, these places are not within the sight of customers walking and can easily be ignored; entering the store requires going through stairs, which is inconvenient for customers.

Therefore, you must be careful when choosing a catering franchise store. Don't take over a store rashly when you see a store that is being transferred and think it has a good appearance and the rent is cheap.

Some shops that are often for sale often change shop owners frequently, so you must conduct careful market research before taking over.