The operation methods and strategies of the food self-media industry vary from person to person, but generally speaking, the following points need to be paid attention to when operating food self-media:

1. Accurate positioning: food We-media mainly takes four different forms: food celebrity stores, food recipes, food culture, marketing and management methods. Moreover, self-media has obvious differences in positioning based on different consumer groups. The first three types of self-media mainly target foodies, accounting for a higher proportion.

2. Content creation: Food self-media needs to be creative and distinctive to attract readers. You can start from the dish production process, ingredient introduction, restaurant environment, etc., so that readers can feel the charm of food.

3. Social media platform: Food self-media needs to be promoted on social media platforms, such as WeChat official accounts, Douyin, Kuaishou, etc. You can increase the number of fans by publishing high-quality content, interactive communication, etc.

4. Cooperation promotion: After accumulating a certain number of fans, merchants will come to you to discuss cooperation. Can cooperate with restaurants, food brands, etc. for promotion.