Tourism shortage in Xiangcheng: 1. There is a shortage of hotel rooms in China Mainland and Hongkong. Investors should be encouraged to build more hotels and other tourism supporting infrastructure, try their best to balance the supply and demand of hotel rooms and solve the problem of "seafood price". Recently, there have been many complaints from mainland tourists, which exposed the accumulation of tourism in China and Hongkong. According to the statistics of the Travel Industry Council, in the past two months, more than 10 travel agencies violated the regulations and were fined by the Travel Industry Council for a total of more than 200,000 yuan. Some violations involve improper handling of tour groups and failure to arrange qualified tour guides, many of whom are recidivists. The situation is worrying. 3. The tour group was abandoned on the street by the tour guide because of insufficient shopping. The incident made the issue of "zero tour fee" once again attract much attention. In fact, the phenomenon of being forced to shop because of joining a "zero tour fee" tour group has existed in the industry for a long time. However, in the past, tour guides only used both hard and soft measures to persuade tourists to shop. Recently, they have intensified their efforts, even "taking tourists to Heheshi" or "abandoning tourists at Kowloon City Pier", which shows that travel agencies and tour guides have reached an intolerable level regardless of professional ethics. 4. Frontline personnel engaged in the service industry, such as taxi drivers, shop assistants, restaurant waiters, etc., have bad service attitudes, and tourists are often treated impolitely. Some shop assistants are more selfish, deceiving tourists and causing them losses. In addition, the foreign language quality of service industry employees is uneven and their basic level is not good. Every time there are difficulties in communicating with tourists, it will often lead to misunderstanding and unhappiness, and it will also greatly dampen the enthusiasm of tourists. In addition, the hotel service in this city also makes the local tourism industry lose its competitiveness. In view of the fact that the hotel rent in this city is two to three times more expensive than that in neighboring areas, especially in large-scale festivals or international competitions, local hotels will start at high prices, which really discourages tourists from killing the goose that lays the golden egg. In addition, the attitude of hotel service staff is also general, which makes tourists feel worthless. Finally, the lack of cultural connotation and natural attractions in this city is also a big problem. Although Xiangcheng has the reputation of "food paradise" and "shopping paradise", it can only attract tourists who like to taste food and shop, but it is relatively unattractive to tourists who like to explore secluded places and visit cultural attractions, so Xiangcheng will naturally not be their choice. Tourism advantages of Xiangcheng: 1. According to my analysis, in a word, Xiangcheng has four advantages. First of all, Xiangcheng has never levied sales tax and is known as a "shopping paradise"; Because the commodity prices are much cheaper than those in Europe and America, and the commodity monitoring is strict, few counterfeit products enter the market, which greatly enhances the confidence of tourists to buy. Moreover, in the free market, there are many kinds of goods, and tourists can choose at will, thus attracting many tourists who are keen on shopping. 2. In addition, Xiangcheng is known as a "gourmet paradise", because there are cuisines from all over the world, from China and Southeast Asia to famous European and American cuisines, which are rich and frugal and suitable for different types of tourists. Another advantage of Xiangcheng is convenient transportation. The development of local land, sea and air transportation is extremely mature. Xiangcheng International Airport is one of the busiest airports in the world, with frequent flights and routes all over the world, which is enough to attract people from all directions. As for land and water transportation, there are buses, trams, trains, subways, taxis, ferries and cable cars for passengers to choose from, and there is no future. In addition, due to the perfect road network design and vertical and horizontal expressways, traffic jams rarely occur in Xiangcheng, which really provides a lot of convenience for tourists to visit. 4. Finally, over the years, many international activities and unique exhibitions have been held by cities and private organizations to attract tourists, such as the G-8 Finance Ministers Summit, the World Famous Car Exhibition, the World Food Carnival and the International Jewelry Exhibition, which have successfully shaped the metropolis brand of this city and helped to enhance its international reputation.

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