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What problems should be paid attention to in the construction of catering industry website
The first is visual impact.

If you want to make a good catering website, you must have a very good design that gives people visual impact. Catering belongs to the life and leisure industry and should give people a warm, comfortable and relaxed feeling. When designing the website of catering industry, we should pay attention to warm colors, such as green, yellow and red.

Second, increase the stickiness of customers.

Membership function: In the catering industry, membership card is essential. All restaurants, big or small, have their own membership cards. Then there should be a member center on the Internet, where members can inquire or manage their basic information online. Enterprises can also easily manage their own membership information. In addition, catering is a frequent consumption activity, members can enjoy the function of points and can easily enjoy the activities of redeeming points for gifts or offering points discounts online, which increases the stickiness of customers.

Third, order food online, order food online.

In the current catering industry, there is a relatively new function, that is, advance booking and online ordering. This function makes it unnecessary for company members or tourists to endure the pain of waiting for meals, and also reduces the workload for enterprises.

Fourth, interactive function.

Interaction is mainly reflected in the forms of WeChat, Weibo, community and activities. Let enterprises communicate with visitors, visitors and visitors. Customers can express their taste feelings in Weibo and the community, and more favorable comments can attract more diners. Enterprises can also conduct research through customers' opinions to improve their shortcomings and so on. . . For details of website construction, please refer to the National Science and Technology Joint Innovation Network Construction.

It is no longer enough for enterprises to do a good job in brand promotion on the Internet, just relying on the previous distribution of leaflets or hawking. With the progress of the times, the traditional catering industry must constantly follow the progress of the times to survive in the industry. Building a brand official website that conforms to the catering industry is the first step to step into the foundation of Internet marketing.