Many problems in the media field are professional, and some statements are not accurate. As a senior media person, I would like to offer the Longge Media Open Class to help you understand the current media industry.

first, what are the mainstream media?

Since the media started from blogs, flourished in Weibo, prospered in WeChat, dominated headlines, and then went to live broadcasts and short videos, it is still in the ascendant. The first "fire" from the media started in Weibo in 2111. At present, the mainstream media platforms include Sina Weibo, WeChat WeChat official account, Tencent Penguin, ByteDance Headline, Little Information, Sohu, Netease, Phoenix Media, Baidu Baijia, Alibaba UC Headline Big Fish, 361 Express and Beijing Time, and Tik Tok, Aauto Quicker and Pear videos with short videos.

WeMedia, that is, "personal media", refers to a new media that is privatized, popularized and autonomous, and delivers normative and non-normative information to an unspecified majority or a specific individual by modern and electronic means. It is an information dissemination activity led by the general public, and it provides information production, accumulation, enjoyment and dissemination for individuals.

second, is there any development prospect since the media?

the answer is definitely yes. Focus on the content platform and wait for the next slogan. Since the media is still a small investment and quick start-up direction.

Without social networks, there would be no rise of self-media. Every popular rise would be accompanied by a group of opinion leaders and big V's, Han Han, Lao Xu and Weibo's marketing big V's in the blog period, the first and second watch of WeChat WeChat official account, and Ti mo Feng's live webcast. Now, today's headline Tik Tok is welcoming a bonus period, and every popular iteration is because the newcomers are more fun and interesting.

third, how does Xiaobai start a business?

Understand Longge's self-media operation with your heart: accurate positioning, interactive fans, brilliant title and king content. It's easy to be self-media, but it's difficult to be big V. We must persevere, work hard, insist on originality, make features and create content that fans love to watch. At present, WeChat has 1 billion monthly active users and Tik Tok has 511 million monthly active users. The huge users of various platforms are the biggest source of wealth for media entrepreneurs.

compared with media organizations, personal media is obviously weak in content, and personal thoughts and resources are limited, so it is difficult to maintain vigorous creation from the media. A self-media must have an attitude, sharpness and depth, be good at expressing thoughts and opinions, and be interested in dry goods is far more popular than news information, forming an influence in the industry. Choose a good platform and let the appropriate content reach the most "matching" users.