Why do people from internet celebrities to popular artists have to wear "shanzhai" brand clothes when attending activities? In fact, the reason is very simple. Stars wear big brands on important occasions, which is expensive. These clothes can only be worn once, because they will change a suit every time they participate in activities, and even artists can't afford them unless the brand provides them. The fake clothes are cheap and can be confused with the real ones. Of course, if it is discovered by netizens, it will be embarrassing and affect the image of itself and the brand. Therefore, it is completely understandable that the star network is wearing fake goods, and in a sense it can be regarded as a performance of saving.

Actress Song Zhiya wrote a letter of apology by hand, and Song Zhiya also wrote a letter of apology. She admitted that some of the clothes she wore in "Single is Hell" were fakes, apologized to the designer for her creation and ignoring copyright, and apologized to those who were disappointed and hurt! Previously, Song Zhiya opened a number of social platforms in China, and often boarded various hot searches. I thought she would find other reasons to explain it, but what I didn't expect was that she really knew the fake and wore it, and she also marketed the rich woman. Is this the first female online celebrity to fall in love?

More and more Koreans admit that some clothes they wear are fakes. After BLACKPINK, the female guest of the Korean love story "Single is Hell" became the hottest online celebrity in Korea in 2022. In just a few days, Song Zhiya's clothes, quotations, makeup, and even her favorite gadgets and food began to be screened in China. Someone broke the news that Song Zhiya's advertising price in Xiaohongshu is as high as 60. 1 10,000, and if it is promoted on other platforms at the same time, it will increase by 300,000.

However, due to her frequent appearances, some people have rebelled. In addition, it is now revealed that she apologized for wearing fake goods, and the rich set up a big rollover. About her online marketing, it's very disgusting. Some people even started the topic of Song Zhiya getting out of China on Weibo.

Song Zhiya became popular because of wearing fake goods, and behind the appearance and sudden popularity of Song Zhiya, it may be a new idea of Korean cultural export. The blogger said that due to the achievements made by China bloggers such as Li in cultural export and the trend that the influence of online celebrities gradually exceeds that of stars, Koreans who have been shut out of China for many years have thought of a curved route to expand their influence from the media and promote the development of the industry.

This can also explain why Tik Tok quickly launched the "Song Zhiya Filter", while jiaozi's topic appears less and less in Weibo. Clicking on it is the content of Song Zhiya Spring Roll jiaozi. South Korea's official endorsement and media paved the way, and her sister Song Haofeng quickly swept the Jane-China network with her own strength.