In order to ensure that work or things can be carried out efficiently, it is often necessary to formulate an excellent plan in advance. The plan is a written plan with strong operability.
How to make a plan?
The following is the implementation plan for participating in the Shanghai World Expo image ambassador selection activity that I collected and compiled. It is for reference only. I hope it can help everyone.
Contents 1. Historical background of the World Expo 2. International influence of the World Expo 3. Domestic influence of the World Expo 4. World Expo theme 5. Expo XX Pavilion event promotion organization structure 6. World Expo XX Pavilion publicity and promotion activities commercial value 7. XX’s participation in the XX World Expo 20xx image
Ambassador Selection Content 1. Historical Background of the World Expo: The World Expo is a large-scale international exhibition hosted by the government of a country and attended by multiple countries or international organizations to showcase human beings' achievements in the social, economic, cultural and scientific fields.
It is characterized by long holding time, large exhibition scale, many participating countries and far-reaching influence.
The Olympic Games and the Football World Cup are known as the three major events in the world.
Since the first exhibition was held in London, England in 1851, the World Expo has enjoyed the reputation of "the Olympic event in the fields of economy, science and technology, and culture" due to its rapid development.
According to the regulations of the International Exhibition Bureau, World Expos are divided into two types according to their nature, scale, and exhibition period: one is a registered (formerly called comprehensive) World Expo, which usually lasts for 6 months and is held every 5 years from the beginning;
The World Expo is a recognized (formerly called professional) World Expo. The exhibition period is usually 3 months and is held between two registered World Expos.
The registered world expo is different from general trade promotion and economic investment exhibitions. It is the highest level expo in the world.
2. The International Influence of the World Expo The World Expo is an important stage to showcase the progress of national culture and world civilization. It shows the progress of human struggle in multiple fields and inspires everyone to think about the future.
It integrates new technologies, new ideas, and new cultures brought by countries around the world. Each World Expo opens the eyes of millions of people, creates a collision of ideas, and bursts out new sparks, thereby stimulating a new round of learning and competition.
and progress.
The World Expo is a non-trade expo, and its participants are sovereign states and international organizations.
Compared with ordinary exhibitions, the World Expo has high standards, long duration, large exhibition scale, and many participating countries.
The Shanghai World Expo Bureau will cooperate with the International Exhibition Bureau to organize World Expo global tours in major countries around the world, thereby enhancing China. The Shanghai World Expo will continue to write a glorious chapter in the progress of human civilization. It is a new opportunity to enhance China's cultural influence; it is a display of China's comprehensive national strength.
An important platform; it is the driving force to boost market confidence and promote world economic growth.
3. Domestic influence of the World Expo The World Expo will comprehensively enhance China’s cultural “soft power”.
Taking advantage of the opportunity of hosting the World Expo, for Shanghai, which is in the process of functional transformation and industrial upgrading, hosting the World Expo undoubtedly provides a good opportunity to promote the development of the tertiary industry. Shanghai's urban construction has been vigorously promoted and its infrastructure has been upgraded; during the exhibition period, the average daily
The 400,000 visitors will also greatly promote the development of the consumer service industry.
As Shanghai officially embarks on its journey towards the "Four Centers", the World Expo provides an opportunity for the international community to recognize Shanghai and for Shanghai to integrate into the international community.
As far as the regional economy is concerned, the Shanghai World Expo will strengthen cooperation and exchanges between Shanghai and surrounding provinces and cities, and promote the integration of the Yangtze River Delta Economic Zone.
The cooperation and exchanges between __ and Shanghai in economic, social, educational, cultural and other aspects are in-depth and extensive, with remarkable results. With deeper economic and trade cooperation and exchanges, the World Expo will accelerate __'s integration into the Yangtze River Delta.
During the preparation period for the World Expo, investors mainly focused on the investment opportunities brought by large-scale infrastructure construction. However, as the opening day of the World Expo approaches, the market's focus will gradually shift to the development opportunities of the tertiary industry, especially the consumer service industry.
4. Theme of the World Expo: City——Making Life Better 5. Expo XX Pavilion event promotion organization: XX Province Preparation for Shanghai World Expo Leadership Office, XX Province *** Youth League Committee, XX Province Tourism Bureau, XX Province Trade Promotion Committee
.
6. Commercial value of publicity and promotion activities of XX Pavilion of World Expo: The World Expo will accelerate the integration of XX into the Yangtze River Delta.
During the Shanghai World Expo, the XX Pavilion held a series of publicity and promotion activities to expand the external influence of XX cities, comprehensively display the corporate image of each sponsoring company, and increase the brand promotion and influence of each company.
Bringing opportunities to XX: first, material supply and industrial product exhibition and sales, second, tourism development, and third, engineering construction.
In terms of material supply, especially the supply of agricultural and sideline products, XX has great advantages.
For a long time, XX has established a stable supply relationship of agricultural and sideline products with Shanghai.
There are currently more than 360 star-rated hotels in Shanghai. On the eve of the World Expo, this number will double, and hundreds of tons of agricultural and sideline products will be consumed every day.
The tourism resources of XX will be verified to the greatest extent at this World Expo.
It is reported that the Shanghai World Expo is expected to attract 70 million visitors, and group ticket sales are an important part of the World Expo ticket sales.