1. Positioning should be highly vertical

Tik Tok is an intelligent recommendation APP. The more vertical your content positioning is, the more likely you are to be recommended by the machine, and the easier it is to form a distinctive and unique label in the hearts of fans. Positioning vertically means that the work we publish should belong to a field. For example, if you make a food number, the work you publish can only be related to food. It cannot be said that the previous work is cooking teaching, and the next work becomes a video of dance teaching.

One more thing, don't shoot and post casually. Publishing worthless content will only lower the weight of our account. Generally, the common positioning fields are: funny, agriculture, rural areas, health, entrepreneurship, food, photography, etc. When you choose positioning, you must ensure that you can output such content for a long time in the later period. It is best to publish the fields that you are good at

2. Positioning should be combined with post-realization

Positioning should be clear, and it must also be combined with future realization methods. Whether you want to realize cash by receiving advertisements, live broadcast or selling products later, you should combine it with positioning. For example, if you want to realize it through live broadcast in the future, you should now explain the vertical content of a certain field through the appearance of real people. In the process of constantly outputting content, it is the process that fans constantly know you and recognize you. By the late live broadcast, the transition can be more natural.

3. Positioning should be differentiated

Only differentiated content can be easily remembered by others. For example, you want to position yourself as the Tik Tok, but now there are too many Tik Tok, what should you do? We have to create differentiated content through, for example, the design of plots or the shaping of characters.